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Cunard Moves to Miami.


NEW YORK--(BUSINESS WIRE)--Aug. 28, 1997--Cunard Line Limited, the world's leading luxury cruise line A cruise line is a company that operates cruise ships. Cruise lines have a dual character; they are partly in the transportation business, and partly in the leisure entertainment business, a duality that carries down into the ships themselves, which have both a crew headed by the , announces today its decision to relocate its global headquarters (at 555 Fifth Avenue) and reservations center (at Long Island City) from New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 to Dade County Dade County can refer to the following places:
  • Dade County, Florida, in the southeastern part of the state now renamed Miami-Dade County
  • Dade County, Georgia, the state's northwestern-most, bordering Alabama and Tennessee
, Miami, Florida “Miami” redirects here. For the Native American tribe, see Miami tribe.

Miami is a major city in southeastern Florida, in the United States. It is the county seat of Miami-Dade County. Miami is a gamma world city with an estimated population of 404,048.
.

Moving to Miami will put Cunard at the heart of the worldwide cruise industry. It will bring enhanced access to a skilled workforce, with the requisite industry experience, improve organizational effectiveness Organizational effectiveness is the concept of how effective an organization is in achieving the outcomes the organization intends to produce. The idea of organizational effectiveness is especially important for non-profit organizations as most people who donate money to non-profit  and involve an upgrade of headquarters accommodation.

It is intended to locate the new headquarters office in one of the designated Florida enterprise zones, in Dade County, and it is anticipated that the transfer of all New York-based activities there will be completed by December 1997. The Company is offering its current employees a variety of options, including stay bonuses and relocation packages.

In addition, for future Florida port calls, the Cunard fleet will switch from using Port Everglades Port Everglades, in Broward County, Florida, is one of the United States's top container ports with more than 5,400 ships at call in a year, a major petroleum storage and distribution hub, and a United States Navy liberty port. It is the deepest of all Florida ports.  to the Port of Miami. This will take effect from the inaugural visit of Queen Elizabeth Queen Elizabeth, or Elizabeth, may refer to: Living people
  • Elizabeth II, Queen regnant of the Commonwealth Realms
Deceased people
Bohemia
 2 to Miami November 15, 1997. The QE2 will, however, continue to sail between New York and Southampton, England, for her annual season of six-day transatlantic crossings.

In 1998, three Cunard ships will sail out of the Port of Miami generating 15 port calls. Thereafter, the number of port calls at Miami, by Cunard ships, is set to increase.

Commenting on this, Captain Paris Katsoufis, president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of Cunard, said:

"This marks a new era for Cunard. Dade County, Miami, offers us some excellent benefits, both for our ships to visit and as a location for our global headquarters. In short, the County provides an ideal environment for Cunard to grow and develop in the future and for our passengers to benefit from the excellent facilities that the Miami area has to offer.

"Cunard is determined to build on its recent achievements, including record fleet occupancy levels, excellent ratings and good prospects for sustained growth."

Erik Tonseth -- president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of the London-based Kvaerner Group, Cunard's parent company, said:

"For Cunard to relocate to Miami makes good commercial sense. Kvaerner is pleased with the progress being made to return Cunard to profitability, which is expected next year, and fully supports the management plans to secure a strong and profitable future for the Company."

Cunard is a world leader in luxury cruising, combining the world's finest ships, distinctive onboard services and exciting international destinations. According to the Berlitz Complete Guide to Cruising and Cruise Ships (1997), three of the world's number one-rated cruise ships belong to the Cunard fleet, and all five ships are rated five-star or above. Cunard's five-vessel fleet is comprised of its flagship Queen Elizabeth 2, Royal Viking Sun, Vistafjord, Sea Goddess I and Sea Goddess II. For more information, contact Cunard at 800/5-CUNARD or on the Internet at http://www.cunardline.com.

CONTACT: CUNARD

William Spears, 212/880-7464
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 28, 1997
Words:484
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