Cumetrix Launches 'Suredeals.com' Internet Shopping Site; New Web Site Targets Home and Business Buyers Seeking Quality Products, On-Line Convenience and Discount Pricing.INDUSTRY, Calif.--(BUSINESS WIRE)--April 25, 1999-- Cumetrix Data Systems Corp. (Nasdaq:CDSC See Contingent deferred sales charge. ), a national distributor of computer equipment and provider of system configuration services, announced today that its Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the shopping site, "Suredeals.com," is now available to online consumers and business buyers. The site is located at www.suredeals.com. Max Toghraie, chief executive officer of Cumetrix commented, "We are launching the site with an array of computer-related products and peripherals which we believe reflects the strongest area of consumer demand, including fully configured con·fig·ure tr.v. con·fig·ured, con·fig·ur·ing, con·fig·ures To design, arrange, set up, or shape with a view to specific applications or uses: home and business computer systems. An additional feature of the site is an on-line configuration engine that allows users to custom build their PCs selecting from a menu of components and manufacturers. We will continue to enhance the site on an ongoing basis to incorporate the latest e-commerce functionality and usability How easy something is to use. Both software and Web sites can be tested for usability. Considering how difficult applications are to use and Web sites are to navigate, one would wish that more designers took this seriously. See user interface and usability lab. features." He continued, "We feel that Suredeals.com is well positioned to compete effectively by aggressively pricing quality products with a high focus on customer service. We believe that our competitive advantage is in that we are an integrated distribution and marketing company with industry relationships which allows us to be more efficient and cost effective than typical on-line retailers who generally obtain their products through links from other distributors or resellers. "The second phase of Cumetrix's Internet commerce strategy will include expansion of Suredeals.com as well as introduction of our auction web site, 'Sureauctions.com.' The expansion of Suredeals.com will add other product and service categories including travel related services, music CDs and optical related products such as eyewear eye·wear n. 1. Eyeglasses, goggles, or other objects worn over the eyes. 2. Fashionable eyeglasses. . 'Sureauctions.com' will offer a wide range of computer products as well as other merchandise categories in the popular auction format." He concluded, "Following our investment in Online Transaction Technologies, Inc., 'Suredeals.com' is the second venture of our wholly-owned Internet subsidiary and represents the start of an entirely new and exciting direction for Cumetrix. It is also a major step forward in transitioning Cumetrix from a traditional system configuration and distribution operation into a dynamic Internet marketing See Internet advertising. company as we aim to establish 'Suredeals.com' as leading provider of quality products at some of the lowers prices on the internet. Cumetrix Data Systems Corp. (Nasdaq:CDSC) is a national provider of automated au·to·mate v. au·to·mat·ed, au·to·mat·ing, au·to·mates v.tr. 1. To convert to automatic operation: automate a factory. 2. custom configuration and component distribution services. Through Internet Data Exchange An Internet Data Exchange (IDX) is a real estate property search site which allows the public to conduct searches of approved Multiple Listing Service properties in a certain area. Site users generally gain the benefit of anonymous property searching and review. (Interdax), its wholly owned Internet subsidiary, the company has invested in and operates various Internet related ventures. The company is headquartered in City of Industry, Calif. Information on Cumetrix is available at 626/965-6899 or www.cumetrix.com. With the exception of historical information, certain statements in this press release are forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. that involve risks and uncertainties. Actual events or results may differ materially from the Company's expectations due to various factors. Such factors include but are not limited to the fact that Suredeals.com is an early stage operation which is subject to all the risks and uncertainties inherent in such early stages of development, the ability of the company to maintain its channel relationships and its ability to compete effectively in an increasingly competitive marketplace, and the general uncertainties surrounding sur·round tr.v. sur·round·ed, sur·round·ing, sur·rounds 1. To extend on all sides of simultaneously; encircle. 2. To enclose or confine on all sides so as to bar escape or outside communication. n. the future of electronic commerce. The risks highlighted herein should not be assumed to be the only things that could affect the future performance of the Company. Additional explanation of these factors and other factors affecting the Company's performance are set forth from time to time in the Company's filings with the U.S. Securities and Exchange Commission. |
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