Crystal Geyser introduces Juice Squeeze Plus VEGI-FRUIT.CALISTOGA, Calif.--(BUSINESS WIRE)--May 7, 1996--Ten years ago, vitamins were pills people took at breakfast. But as we progress into the next century, American consumers are moving towards healthier, more natural foods and beverages for their nutritional needs. This is not a short lived fad, but a long-term trend that is changing the way we think about nutrition, health, and the quality of life. The new Crystal Geyser Crystal Geyser is located on the east bank of the Green River approximately 4.5 miles (7.25 km) downstream from Green River, Utah. It is a rare example of a cold water "soda pop" geyser caused by groundwater which has picked up chemicals necessary to become a mild sulfuric acid Juice Squeeze Plus VEGI-FRUIT beverages combine both naturally healthy fruit and vegetable juices Vegetable juice is a popular drink all over the world. Vegetable juice is an alternative to fruit juice. Most commercial brands do however contain a large amount of sodium. If making vegetable juice at home, a juicer that can process vegetables will be needed. with phytonutrients, vitamins, fiber, minerals and herbs -- natural ingredients that have been proven to provide important health benefits. "We have long known that fiber, calcium, and antioxidants Antioxidants Substances that reduce the damage of the highly reactive free radicals that are the byproducts of the cells. Mentioned in: Aging, Nutritional Supplements antioxidants, n. are good for you," said Crystal Geyser Chairman Peter Gordon Peter Gordon can refer to several people:
"We realize that these beverages will appeal to a special group of consumers," said Gordon. "People who are concerned about their health, and knowledgeable enough to know that the best source of nutrition is fresh fruits and vegetables, will enjoy our new products immensely. From our own personal experience, as well as what we know about demographic trends in our country, this is the beginning of a whole new approach to natural beverages. At Crystal Geyser, we have always led the way with new and healthier beverages, and Juice Squeeze Plus VEGI-FRUIT sets a new standard for us." The new beverages come in four delightfully different varieties: Orange Carrot, Grapefruit grapefruit, pomelo (pŏm`əlō), or pummelo (pum`məlō), citrus fruit (Citrus paradisi) of the family Rutaceae (orange family). Celery celery, biennial plant (Apium graveolens) of the family Umbelliferae (parsley family), of wide distribution in the wild state throughout the north temperate Old World and much cultivated also in America. , Passion Papaya papaya (pəpī`ə), soft-stemmed tree (Carica papaya) of tropical America resembling a palm with a crown of palmately lobed leaves. Carrot and Guava guava (gwä`və), small evergreen tree or shrub of the genus Psidium of the family Myrtaceae (myrtle family), native to tropical America and grown elsewhere for its ornamental flowers and edible fruit. Lemon Celery. "These new varieties are not only delicious, they are deliciously healthy," said Gordon. "Some people may think they are a little too unusual, that we have gone too far, but once we started to experiment with them, we were just too excited about the possibilities. These are wonderful, wonderfully healthy drinks." Since 1977, the Crystal Geyser Water Co. has produced great tasting, healthy beverages for people of good taste. Other Crystal Geyser products include the original Crystal Geyser sparkling mineral water, Crystal Geyser alpine spring water, Crystal Geyser Juice Squeeze, Tejava Premium Iced Tea, and Crystal Geyser Mountain Spring Sparklers. -0- NOTE TO EDITORS: Black and white photographs and color transparencies available. For further details, and samples of Juice Squeeze Plus VEGI-FRUIT call Paul Wagner/Shelia Nicholas, Balzac Communications, at 800/709-7667. CONTACT: Balzac Communications Paul Wagner/Shelia Nicholas, 800/709-7667 |
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