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Crucial.com Honored as a Best Site by Computer Shopper.


Business Editors/Technology Writers

MERIDIAN, Idaho--(BUSINESS WIRE)--Jan. 10, 2001

Crucial.com, the Web site of computer memory upgrade provider Crucial Technology, has been named January's "Best Site, Company Business and Marketing" by Computer Shopper Computer Shopper could referr to the following publications:
  • Computer Shopper (UK magazine) - a home computer magazine published in the United Kingdom
  • Computer Shopper (US magazine) - a home computer magazine published in the United States
N.B.
 magazine. Computer Shopper's circulation exceeds 511,000.

"Computer Shopper's recognition helps validate Crucial.com's `keep it simple' design philosophy," said Rick D'Ambrosio, Crucial's Web site marketing manager. "Crucial avoids the glitz glitz   Informal
n.
Ostentatious showiness; flashiness: "a garish barrage of show-biz glitz" Peter G. Davis.

tr.v.
 seen on many sites because extra graphics and features often leave users sitting around while Web pages load. We keep graphics and everything else simple so buying our memory is quick and easy."

"A mammoth provider of memory upgrades, Crucial Technology is a superb site offering nearly 50,000 upgrade options for 10,000 computer systems," reports the introduction to Computer Shopper's review. "Its Memory Selector will help you find the right type of memory, whether you are upgrading a state-of-the-art PC or an old 486 from a company that went belly-up long ago."

Crucial.com is the Web site of Crucial Technology, a division of Micron Semiconductor Products, Inc., which is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Micron Technology Micron Technology ("Micron") NYSE: MU is a multinational company based in Boise, Idaho, USA, best known for producing many forms of semiconductor devices. This includes DRAM, SDRAM, flash memory, and CMOS image sensing chips. , Inc. Crucial sells memory upgrade modules factory direct from Micron Technology, Inc., and offers over 56,000 upgrades for more than 11,000 desktops, notebooks, servers, routers, and printers.

Micron Technology, Inc., and its subsidiaries manufacture and market DRAMs, SRAMs, Flash memory, other semiconductor components, memory modules, and personal computer systems. Micron's common stock is traded on the New York Stock Exchange New York Stock Exchange (NYSE)

World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City.
 (NYSE NYSE

See: New York Stock Exchange
) under the symbol MU.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 10, 2001
Words:253
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