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Crucial Technology Voted Best Place to Buy Memory by Computer Shopper Readers; Magazine Editor Adds, ``Why Go Anywhere Else to Buy RAM?''.


Business Editors, Technology Writers

MERIDIAN Meridian (mərĭd`ēən), city (1990 pop. 41,036), seat of Lauderdale co., E Miss., near the Ala. line; settled 1831, inc. 1860. , Idaho--(BUSINESS WIRE)--Jan. 14, 2002

The readers of Computer Shopper Computer Shopper could referr to the following publications:
  • Computer Shopper (UK magazine) - a home computer magazine published in the United Kingdom
  • Computer Shopper (US magazine) - a home computer magazine published in the United States
N.B.
 magazine voted Crucial Technology(R), a division of Micron and one of the world's largest factory-direct memory upgrade providers, the "best place to buy memory" in 2001.

In the magazine's annual Shoppers' Choice edition published this January, Computer Shopper readers selected their favorite computer-related products, services, and retailers. Crucial Technology was the only memory upgrade provider recognized this year.

"The Shoppers' Choice award is a tremendous honor because it comes from the readers," said Crucial Technology General Manager Mike Bokan. "We are flattered readers took the time to vote for Crucial as the best place to buy memory. It means we're succeeding in our efforts to offer a complete package to customers--top-quality memory, solid customer service, and an easy shopping experience."

"Crucial has memory upgrades down to a science," reports the Computer Shopper story. "Its terrific Web site includes a dazzling memory-selection wizard Instructional help in an application or system development environment that guides the user through a series of multiple choice questions to accomplish a task. For the most part, wizards are more effective than the help menus found in most applications, which often border on the atrocious.  that automatically figures out what type of modules fit your system. Better yet, by acting as a virtual factory outlet for Micron Technology's chip-fabrication facilities, Crucial is able to offer some of the best memory prices available online. Why go anywhere else to buy RAM?"

Crucial Technology is a division of Micron Semiconductor Products, Inc., which is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Micron Technology Micron Technology ("Micron") NYSE: MU is a multinational company based in Boise, Idaho, USA, best known for producing many forms of semiconductor devices. This includes DRAM, SDRAM, flash memory, and CMOS image sensing chips. , Inc. Crucial sells memory upgrade modules factory direct from Micron Technology, Inc., and offers over 87,000 upgrades for more than 15,000 desktops, notebooks, servers, routers, printers, and electronic devices. Visit http://www.crucial.com to learn more about Crucial.

Micron Technology, Inc., and its subsidiaries manufacture and market DRAMs, very fast SRAMs, Flash Memory, other semiconductor components and memory modules. Micron's common stock is traded on the New York Stock Exchange New York Stock Exchange (NYSE)

World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City.
 (NYSE NYSE

See: New York Stock Exchange
) under the MU symbol. To learn more about Micron Technology, Inc., visit its web site at www.micron.com.
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Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 14, 2002
Words:316
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