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Crown Vantage Realigns Sales and Marketing Organization To Optimize Resources, Serve Customers.


OAKLAND, Calif.--(BUSINESS WIRE)--May 28, 1996--Crown Vantage has announced a new sales and marketing organization that realigns people and assets to optimize optimize - optimisation  its presence in three key international paper markets: Coated Printing and Publishing, Uncoated Printing and Publishing, and Specialty.

The company manufactures and sells one million tons of printing, publishing and specialty papers annually.

"By simplifying and consolidating our sales and marketing organization, Crown Vantage can most effectively serve paper merchants, printers, publishers, packagers and converters, bringing them the full complement of Crown Vantage products and services," said Ernest S Er´nest

n. 1. See Earnest.
. Leopold, chairman and chief executive officer.

"With its 33 paper machines at 11 mills in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and Scotland, Crown Vantage is uniquely positioned as a specialty papers company, providing customized products and services usually offered only by a small mill, while at the same time offering customers a broad array of products from a single supplier."

Senior Vice President C. Neil Henderson will lead the new Uncoated Printing and Publishing Papers organization that consolidates two former divisions, Curtis Fine Papers and the Berlin-Gorham Group. Crown Vantage produces nearly 280,000 tons of uncoated paper a year for the international printing and publishing markets at nine mills in the United States and Scotland.

This realignment re·a·lign  
tr.v. re·a·ligned, re·a·lign·ing, re·a·ligns
1. To put back into proper order or alignment.

2. To make new groupings of or working arrangements between.
 brings together under one umbrella the internationally recognized Curtis brands of text, cover and writings; merchant brands and business papers made at Dalmore and Guardbridge in Scotland; the branded opaque printing and publishing line that includes Dominion dominion, power to rule, or that which is subject to rule. Before 1949 the term was used officially to describe the self-governing countries of the Commonwealth of Nations—e.g., Canada, Australia, or India. , Sovereign, Squire and Reclaim RECLAIM. To demand again, to insist upon a right; as, when a defendant for a consideration received from the plaintiff, has covenanted to do an act, and fails to do it, the plaintiff may bring covenant for the breach, or assumpsit to reclaim the consideration. 1 Caines, 47. , and other specialty printing and forms papers.

Senior Vice President David A. Nelson will head the positioning of Crown Vantage Uncoated Printing and Publishing Papers in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .

The realignment also brings together sales and marketing of all specialty papers throughout the Crown Vantage system under the leadership of Senior Vice President Robert A. Olah. The new Specialty Papers organization combines the former Specialty Converting Papers Division and the Food and Retail Packaging Group. Total capacity for this Specialty Papers system exceeds 385,000 tons a year.

Senior Vice President F. Allen Byrd heads the sales, marketing and manufacturing of the third group, Coated Printing and Publishing Papers. These web printing papers used by publishers, commercial printers and advertisers are made on the two coated groundwood paper machines at St. Francisville St. Francisville may refer to:
  • St. Francisville, Louisiana
  • St. Francisville, Illinois
  • New Roads-St. Francisville Ferry, a bridge
  • St. Francisville United Methodist Church
.

Byrd is responsible for leading the effort to optimize the Crown Vantage presence in worldwide markets for coated papers Coated paper is paper which has been coated by an inorganic compound to impart certain qualities to the paper, including weight and surface gloss, smoothness or ink absorbency. Kaolinite is the compound most often used for coating papers used in commercial printing.  as the company completes the rebuild of the No. 1 paper machine, a $39 million investment that will add 30,000 tons of capacity annually while improving quality and reducing production costs for the groundwood system.

Branded products include Delta Brite, Surfa, Monterey and Mission.

"Our new organization eliminates the redundancies we inherited inherited

received by inheritance.


inherited achondroplastic dwarfism
see achondroplastic dwarfism.

inherited combined immunodeficiency
see combined immune deficiency syndrome (disease).
 when Crown Vantage was formed last August by focusing all related assets on our three major markets. By realigning the product portfolios offered by our sales and marketing people, this focus will bring higher service levels to customers and greater outreach here and abroad," Leopold said.

"At the same time it accelerates implementation of the Crown Vantage strategy to differentiate ourselves by building on our core strengths. These strengths include a diversity of manufacturing assets, a history of quality and innovation in our products and services, an experienced work force, and the good will and loyalty of our customers."

Crown Vantage, headquartered in Oakland, had sales in 1995 of $1.1 billion. It is publicly traded on the Nasdaq National Market as CVAN CVAN Attack Aircraft Carrier (Nuclear Propulsion)
CVAN CINCPAC Voice Alert/Automated Net
.

CONTACT: Crown Vantage

Katie Cutler, 510/874-3458
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 28, 1996
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