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Crossbeam Systems Appoints Mark Bennett as Vice President to Launch North American Channel Strategy.


Business Editors/High-Tech Writers

CONCORD, Mass.--(BUSINESS WIRE)--Feb. 11, 2003

Veteran sales executive will spearhead initiative to build relationships with key networking and security value-added resellers and systems integrators

Crossbeam Systems(R), Inc., a leading global developer of total security solutions required for safer, simpler enterprise and carrier networks, today announced that it has hired Mark Bennett as vice president of channel sales. Bennett brings more than 20 years of experience to this position, as well as a successful track record of developing sales and channels from the ground up. In this role, Bennett will spearhead Crossbeam's North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 channel sales program, by forming partnerships with the key value-added resellers (VARs) and system integrators (SIs) who will sell Crossbeam's total security solutions.

Crossbeam integrates best-of-breed security engines, such as intrusion prevention See IPS and IDS. , firewall, VPN (Virtual Private Network) A private network that is configured within a public network (a carrier's network or the Internet) in order to take advantage of the economies of scale and management facilities of large networks. , anti-virus and Web filtering Blocking access to unwanted Internet content. Businesses can block content based on traffic type. For example, Web access might be allowed, but file transfers may not. Content can also be blocked by site, using lists of URLs cataloged by content that are updated frequently. , with Crossbeam's patent-pending technologies in a single, high performance, highly available, self-healing security services Security services are state institutions for the provision of intelligence, primarily of a strategic nature, but also including protective security intelligence. Examples include the Security Service (MI5) and the Secret Intelligence Service (MI6) in the United Kingdom, and the  switch. Crossbeam solutions compress traditional security infrastructures from racks of disparate networking equipment into a single security device that offers superior levels of performance, return on investment and ease-of-management. Crossbeam customers have saved hundreds of thousands of dollars in capital and operational expenses by implementing Crossbeam's technology.

"Crossbeam has enjoyed great success through direct North American sales and channel sales in Europe and Asia/Pacific," said Peter George For the Canadian university administrator, see .

Peter Bryan George (March 24 1924 - June 11 1966) was a British author, most famous for the Cold War thriller novel Red Alert – pen name, Peter Bryant.
, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Crossbeam Systems. "We would now like to further extend our reach through channel sales in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , so that even more enterprises may benefit from the total security, ease-of-use and tremendous cost savings that Crossbeam provides. The addition of Mark to our executive team is the logical next step in this initiative that will include additional channel-friendly products and a comprehensive channel partner certification program."

Bennett comes to Crossbeam with a wealth of experience in sales and building channel relationships, particularly in the security industry. He was most recently at TippingPoint Technologies, a provider of intrusion prevention systems. At TippingPoint, Bennett served as vice president of commercial sales, where he helped to build the sales force and penetrate Fortune 100 accounts.

Prior to TippingPoint, Bennett worked for eight years at Intrusion, Inc. (formerly ODS (Operational Data Store) A database designed for queries on transactional data. An ODS is often an interim or staging area for a data warehouse, but differs in that its contents are updated in the course of business, whereas a data warehouse contains static data.  Networks), which develops intrusion detection See IDS and IPS.  and security products. There he rose quickly through the ranks, holding a variety of sales positions with increasing responsibility, including vice president of sales for the Americas and vice president of global account sales. At Intrusion, Bennett solidified a reseller program recruiting several hundred security resellers and he was instrumental in OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  agreements with ISS ISS

See Institutional Shareholder Services (ISS).
 and Check Point. Bennett has also held managerial sales positions at CSC (formerly Cybertek), Netopia (formerly Farallon) and Tech Data. Bennett received his bachelor's degree in business administration from the University of North Carolina North Carolina, state in the SE United States. It is bordered by the Atlantic Ocean (E), South Carolina and Georgia (S), Tennessee (W), and Virginia (N). Facts and Figures


Area, 52,586 sq mi (136,198 sq km). Pop.
 at Charlotte.

"There is a huge market for Crossbeam's solutions, and we plan to replicate the channel-focused success Crossbeam has had globally here in North America," said Bennett. "I look forward to bringing my network security experience, as well as my expertise in building strong channel relationships and closing key deals to build a top-notch channel program at Crossbeam."

About Crossbeam Systems

Crossbeam Systems, Inc., is a leading global developer of total security solutions required for safer, simpler enterprise and carrier networks. Crossbeam enables companies to consolidate their security infrastructures while preserving their security policies, resulting in significant savings in capital and operational expenses. Crossbeam's patent-pending architecture integrates best-of-breed security engines such as firewall, virtual private networks, intrusion detection and content security in a high performance, highly available, self-healing security services switch.

Headquartered in Concord, Massachusetts, Crossbeam was founded in early 2000 and is led by senior executives from Bay Networks, Cisco, Nortel/Wellfleet, Cascade/Ascend and Alcatel. With a presence in North America, Europe and Asia/Pacific, Crossbeam is backed by top-tier investors including Matrix Partners, North Bridge Venture Partners, Commonwealth Capital Venture Partners, Intel Capital and Charles River Ventures.

More information is available at www.crossbeamsystems.com.

Crossbeam Systems, Crossbeam and X40 are trademarks of Crossbeam Systems, Inc. All other company, product or service names not owned by Crossbeam mentioned in this press release are the property of their respective owners.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Feb 11, 2003
Words:685
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