CrossCommerce Forges Strategic Integrator Partnerships With WiredVines and Ocean Integrated Media Group.Business Editors, High Tech Writers SAN FRANCISCO--(BUSINESS WIRE)--May 15, 2000 New Partners Leverage the CrossCommerce E-Merchandising Platform to Commerce-Enable Middle-Market and Membership-Based Organizations CrossCommerce, the industry's first E-Merchandising Service Provider, today announced the establishment of new integrator (1) In electronics, a device that combines an input with a variable, such as time, and provides an analog output; for example, a watt-hour meter. (2) See systems integrator. partnerships with WiredVines and Ocean Integrated Media Group to extend the reach of its e-merchandising solution to membership-based organizations and middle-market customers. WiredVines is a complete online communications service that lets membership-based organizations, such as youth groups, professional associations, and non-profits extend their interaction with members, volunteers and staff. Incorporating the CrossCommerce E-Merchandising Platform into its suite of value-added services A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions. will allow WiredVines to help its participating organizations enter into and succeed at e-commerce. "Membership-based organizations represent a significant market opportunity since so many of them are just learning how to use the Internet to facilitate member participation," said Matthew Bauer, Vice President of Marketing with WiredVines. "By combining a hosted service with creative funding approaches, WiredVines solves the resource issues that block many of these organizations from using the Web as a membership tool. We now recognize an opportunity for these sites to quickly and easily add relevant commerce through the CrossCommerce Merchandise on Demand model. We expect members will be highly motivated to make online purchases from the organizations with which they're affiliated, especially if they're aware that a portion of their purchases are fed back into funding the organization." WiredVines specifically sought out an e-commerce solution that would enable the community site to retain the customer relationship, in contrast with an affiliate marketing Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts. approach. The CrossCommerce E-Merchandising Platform is designed to satisfy this criterion, completely automating all front-end and back-end In their most general meanings, the terms front end and back end refer to the initial and the end stages of a process flow. These terms acquire more special meanings in particular areas. e-commerce business practices, including product sourcing, merchandising, transaction processing Updating the appropriate database records as soon as a transaction (order, payment, etc.) is entered into the computer. It may also imply that confirmations are sent at the same time. Transaction processing systems are the backbone of an organization because they update constantly. , fulfillment ful·fill also ful·fil tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils 1. To bring into actuality; effect: fulfilled their promises. 2. , and customer service. As a result, customers making online purchases do not get redirected to another merchant's Web site, and that makes CrossCommerce a unique and valuable e-commerce partner for WiredVines and its members. Ocean Integrated Media Group is a rapidly growing Web media integration specialist servicing middle-market companies in the $25 to $100 million revenue segment. Featuring back-end services for the entire supply chain of Web requirements as well as front-end media and advertising capabilities, Ocean Media will integrate the CrossCommerce E-Merchandising Platform into its capabilities portfolio. "By partnering with CrossCommerce, we now have the ability to offer our customers a revolutionary e-commerce solution that can be implemented in just a couple of weeks," said Don Giannatti, Partner with Ocean Integrated Media Group. "By tapping CrossCommerce's merchandising expertise, we can offer our customer base a critically important value-added service that is a perfect complement to our existing portfolio of services. In addition to optimizing the performance and design of our customers' Web sites, we're providing them with the ability to offer highly relevant commerce. Now they can generate revenue like they never dreamed through new cross-selling and up-selling opportunities." About WiredVines WiredVines helps member-based organizations of all sizes migrate their participant relationship processes into a comprehensive web-based communications and administrative service. A configurable, self-administered web-based portal combines collaborative features, integrated telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. , publishing tools, electronic forms, and eCommerce support into one online communication and service center. For large organizations, many independent portals can be linked "on-the-fly" to create a virtual organizational view of information, and to manage distribution and aggregation of information with loosely affiliated or semi-autonomous organizational units In computing, an Organizational Unit (OU) provides a way of classifying objects located in directories, or names in a digital certificate hierarchy, typically used either to differentiate between objects with the same name (John Doe in OU "marketing" versus John Doe in OU "customer . For more information, visit www.wiredvines.com or email marketing@wiredvines.com. About Ocean Integrated Media Group Ocean Integrated Media Group provides strategic development for businesses entering the new economy. From web design and applications to marketing, collateral, identity and advertising, Ocean offers a full service source for navigating (networking, hypertext) navigating - Finding your way around. Often used of the Internet, particularly the World-Wide Web. A browser is a tool for navigating hypertext documents. the challenges of today's volatile business climate. DeepBlue, the technology division of Ocean, provides clients with web-based applications See Web application. including database design, connectivity, e-commerce and systems integration. With main offices in Phoenix, Arizona Phoenix /ˈfiːˌnɪks/ (English: Phoenix, Navajo: Hoozdo, lit. "the place is hot", Western Apache: Fiinigis) is the capital and the most populous city of the U.S. , Ocean also provides client services in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , Denver and Dayton. www.ocean-im.com About CrossCommerce Formed in 1999 as the industry's first E-Merchandising Service Provider, CrossCommerce is transforming content-centric sites into next-generation providers of online commerce. The company enables these sites to quickly monetize Monetize 1. To convert into money. 2. To convert from securities into currency that can be used to purchase goods and services. Notes: For example, you'll often hear Internet marketers talk about "monetizing website visitors. their traffic and maintain direct ownership of the customer relationship without disrupting their primary focus on creating compelling content and services. CrossCommerce automates core e-commerce business practices, which until now have required expertise in merchandising, product sourcing, transaction processing, fulfillment, and customer service. The company also provides comprehensive Merchandising Intelligence that is a prerequisite pre·req·ui·site adj. Required or necessary as a prior condition: Competence is prerequisite to promotion. n. to successful selling online. As a result, content, community, entertainment, and affinity sites can now offer targeted commerce to their customers without complex, expensive, and lengthy system integration and product sourcing. The company's co-founders - Peter Nordberg, Raj raj also Raj n. Dominion or rule, especially the British rule over India (1757-1947). [Hindi r Sarasa, and Jim Oliveru - are industry veterans with backgrounds at leading companies that include WebLogic, Apple Computer, and Hewlett-Packard. Privately held, with blue-chip investors that include The Sprout Group, Nexus Group, and Osprey osprey (ŏs`prē), common name for a bird of prey related to the hawk and the New World vulture and found near water in most parts of the world. Ventures, CrossCommerce is headquartered in San Francisco. For more information, visit the company's Web site at www.crosscommerce.com or call (415) 315-1000. |
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