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CrossCheck VP Bob Ficarra Returns.


Business Editors

ROHNERT PARK Rohn·ert Park  

A city of west-central California, a residential suburb of Santa Rosa. Population: 42,300.
, Calif.--(BUSINESS WIRE)--April 20, 2004

CrossCheck cross·check  
tr.v. cross·checked, cross·check·ing, cross·checks
1. To verify by comparing with parallel or supplementary data.

2.
, Inc. has announced the appointment of Vice President Robert "Bob" Ficarra. Ficarra recently returned to CrossCheck to lead the company's partner relations department and independent sales office (ISO (1) See ISO speed.

(2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI.
) department. His new responsibilities will include helping partners and ISOs to increase sales, and representing the company at various industry functions. He will also oversee the department's support staff, and work directly with CrossCheck's current group of over 50 partners and more than 1,600 ISOs.

"Bob's expertise and unparalleled drive to succeed will be invaluable as we continue to expand this very important sales channel," said CrossCheck President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  J. David Siembieda. "We are all excited that he is returning."

Ficarra left CrossCheck in 1998 to spend more time with his family, to travel, and to be a sales and marketing consultant for several companies in the North Bay. Shortly after the creation of CrossCheck, Ficarra came aboard and worked directly with industry expert Paul Green Paul Green may refer to:
  • Paul Green (musician)
  • Paul Green (playwright)
  • Paul Green (rugby league)
  • Paul Green (footballer born 1983)
  • Paul Green (footballer born 1987)
  • Paul Green (photoshop)
  • Paul Green (presenter of ITV's news programme
 and CrossCheck founder Timothy LaBadie. Ficarra was instrumental in building partner and ISO relationships for the company. During his time as vice president of sales, Ficarra helped develop the TeleSales telesales
Noun

the selling of a commodity or service by telephone

telesales nplteleventas fpl

telesales npl
 channel and led the company to record sales levels. He also served the company as Vice President of Marketing. Ficarra later became vice president of product, planning and development. In this capacity, he was responsible for developing ChecksByNet, a patent-pending service for Internet check acceptance; CheckNow, a fax and telephone check acceptance program; and launching the company's first Web site. Before coming to CrossCheck, Ficarra was the National Sales Manager sales manager ngerente m/f de ventas

sales manager ndirecteur commercial

sales manager sale n
 of InstaCheck.

CrossCheck, Inc. provides check guarantee for a variety of merchants nationwide. For more than 20 years, its goal has been to increase merchants' profits by allowing them to accept more checks and to provide their customers with payment flexibility. Annually, CrossCheck handles and guarantees billions of dollars worth of transactions for its retail and dealer outlets. CrossCheck is known for industry firsts and cutting-edge technology. For more information, visit www.cross-check.com.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 20, 2004
Words:341
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