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Criticare Systems Announces Record OEM Order; Alaris Medical Places $1.5 Million Order.


MILWAUKEE--(BUSINESS WIRE)--Oct. 21, 1998--Criticare Systems, Inc. (NASDAQ-NMS: CXIM) today announced it had received a $1.5 million order from Alaris Medical for a noninvasive non·in·va·sive
adj.
1. Not penetrating the body, as by incision. Used especially of a diagnostic procedure.

2. Not invading healthy tissue.
 medical monitor which measures a patient's blood pressure, oxygen, heart rate, and temperature.

Gerhard Von de Ruhr, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , stated, "With a premier product line, we belive Criticare is positioned to leverage its size through selective OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  relationships. Our product line allows high market penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market
penetration - the act of entering into or through something; "the penetration of upper management by women"
 while permitting our own sales organization to concentrate on Criticare's high end products such as MPT MPT Maryland Public Television
MPT Modern Portfolio Theory (investing)
MPT Ministry of Posts and Telecommunications
MPT Message-Passing Toolkit
MPT Master of Physical Therapy
MPT Mitochondrial Permeability Transition
(TM). Engineering has always been one of Criticare's major strengths. By assuming the additional role of contract manufacturer, we believe we have positioned Criticare to build on this strength."

Criticare Systems, Inc., designs, manufactures and markets cost-effective patient monitoring systems and noninvasive sensors for a wide range of hospitals and alternate health care environments throughout the world.

This press release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
. Such statements refer to the company's beliefs and expectations. Forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those described. Such uncertainties include, but are not limited to, the ability to negotiate new OEM contracts, the timely completion of new products, the risk of new and better technologies, as well as general conditions in the company's markets.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 21, 1998
Words:215
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