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Crisis Management: TMA NV Gives Tips on How to Navigate Your Best Corporate PR Side in the Face of a Crisis: April 23.


LAS VEGAS -- The Turnaround Management Association of Nevada will deliver tips on how to mitigate corporate public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  disasters in the face of a crisis or turnaround at its April 23 meeting - Damage Control: How to Manage PR in the Face of a Turnaround. Lisa A. Rose, Senior Managing Director for Dix & Eaton, will be the keynote speaker with her presentation promising to deliver great life lessons that can be applied to any business large or small. Grant Armendariz, Regional Director for Business Wire, will speak on techniques and technology for distributing press releases under the crisis fire. At heart in a corporate crisis is how to create positive public spin so that it results in maintaining and growing customers and investors while solidifying the positive side of the corporate brand in the face of adversity. Our presenting experts have proven to add incalculable contributions to shareholder value and propagating the corporate brand.

Lisa A. Rose, CPA (Computer Press Association, Landing, NJ) An earlier membership organization founded in 1983 that promoted excellence in computer journalism. Its annual awards honored outstanding examples in print, broadcast and electronic media. The CPA disbanded in 2000. , member of the American Institute of CPAs and the National Relations Institute is a seasoned expert in the world of navigating public relations in the midst Adv. 1. in the midst - the middle or central part or point; "in the midst of the forest"; "could he walk out in the midst of his piece?"
midmost
 of crises. She is a Senior Managing Director of Dix & Eaton of Cleveland, Ohio, where she applies 20 years of professional experience in investor relations Investor relations

The process by which the corporation communicates with its investors.
, corporate communications and accounting and finance challenges.

Grant Armendariz, a University of Pittsburgh Graduate, opened the Phoenix office of Business Wire in 1983, was Marketing Manager for the "Los Angeles Times Los Angeles Times

Morning daily newspaper. Established in 1881, it was purchased and incorporated in 1884 by Harrison Gray Otis (1837–1917) under The Times-Mirror Co. (the hyphen was later dropped from the name).
" and returned in 2002 to head the Southwest office of Business Wire.

When: Wednesday, April 23, 2008, 5:30 p.m.

Where: McCormick and Schmick's Fresh Seafood Restaurant

Cost: Members: $30, Non-Members: $35, Students: $10

The Turnaround Management Association of Nevada is a member of the nationally chartered Turnaround Management Association (TMA TMA Turnaround Management Association
TMA Texas Medical Association
TMA Transportation Management Association
TMA Training and Management Assistance (a component of OHRD, which is a component of OWR)
TMA Tooling & Manufacturing Association
), the only international, non-profit association dedicated to corporate renewal and turnaround management. For more information about the Turnaround Management Association of Nevada, please visit - http://www.tmaofnevada.com/.

Annual Sponsors:

Lewis and Roca, LLP LLP - Lower Layer Protocol  Lawyers

Sierra Consulting Group, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
 

Stern and Company Strategic Communications

Cenicola-Helvin Enterprises, a provider of BannerView.com E-Business Solutions

Event Sponsor:

Business Wire: A Berkshire Hathaway Company
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Copyright 2008 Gale, Cengage Learning. All rights reserved.

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Publication:Business Wire
Date:Apr 3, 2008
Words:352
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