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Crimson Consulting Group Names Steven Lamont an Engagement Partner.


LOS ALTOS Los Altos (lôs ăl`tōs, lŏs), residential city (1990 pop. 26,303), Santa Clara co., W Calif.; inc. 1952. There is diversified light manufacturing. , Calif. -- Crimson Consulting Group, a marketing strategy and implementation consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee
consulting company

business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a
, announced today that marketing professional Steven Lamont has become an engagement partner for the firm.

Steven Lamont is a former partner at Accenture and former McKinsey consultant with a 28-year track record of consulting and senior management experience in the telecommunications, high technology, retailing and transportation industries. He has led efforts to grow companies and new products in a wide variety of business conditions including identifying new acquisitions, developing and executing bold strategies, defining and developing new products and services, and implementing new channels and promotions to drive profitable growth.

Prior to becoming an engagement partner with Crimson, Lamont was senior vice president of marketing and sales for NextWave Broadband of Henderson, NV. Before that, he held a variety of senior roles over an 11-year period at Accenture in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden . As an Accenture partner and in other leadership positions at the firm, he led major projects for a wide variety of telecommunications and high technology clients throughout the world. Prior to Accenture, Steven was corporate director of marketing and CMO CMO

See: Collateralized mortgage obligation


CMO

See collateralized mortgage obligation (CMO).
 for McCaw Cellular Communications of Kirkland, WA where he was responsible for national marketing strategies and field marketing. Before that, he was vice president of passenger marketing for Vancouver, Canada-based Canadian Pacific Air Lines. Steven began his career at McKinsey and Company where he consulted to senior management in a broad range of international companies on strategy, operations efficiency and organizational effectiveness Organizational effectiveness is the concept of how effective an organization is in achieving the outcomes the organization intends to produce. The idea of organizational effectiveness is especially important for non-profit organizations as most people who donate money to non-profit .

Crimson founding partner Glenn Gow noted, "We're excited to have Steven working with us on key strategic marketing projects. As an engagement partner, he will serve as a senior consultant leading various client engagements in concert with other Crimson partners."

About Crimson Consulting Group

Crimson (www.crimson-consulting.com) provides marketing strategy and implementation consulting services to some of the most successful companies in the world. Clients include Adobe, BEA BEA - Basic programming Environment for interactive-graphical Applications, from Siemens-Nixdorf. , Cisco, HP, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Intel, Microsoft, Oracle, SAP, Seagate and Symantec. Crimson is an expert in the marketing of technology solutions.
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Publication:Business Wire
Date:Jan 22, 2008
Words:335
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