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Crescendo Networks Optimizes Oracle Applications with Business Process Analysis Technology.


Maestro Application Now Enables Oracle Customers to Detect, Trace and Manage Business Processes in Real-Time

SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- Crescendo Networks Crescendo Networks is an Israeli company dealing in the Application Front End Acceleration market. The company develops a dedicated hardware based appliance which aims to improve web server tiers utilization by offloading them from different tasks e.g. , a member of the Oracle[R] PartnerNetwork and the undisputed leader in application optimization and acceleration, today announced that it will demonstrate its latest application optimization solution with real-time Business Process Analysis (BPA BPA British Paediatric Association. ) tools at Oracle OpenWorld in San Francisco October 23-26. Crescendo's BPA solution is the latest addition to the company's award-winning Application Layer Processing (ALP (language) ALP - A list processing extension of Mercury Autocode.

["ALP, An Autocode List-Processing Language", D.C. Cooper et al, Computer J 5:28-31, 1962].
) product suite, which represents the only solution capable of accelerating and optimizing all application tiers within the data center. BPA employs and expands on existing ALP capabilities to deliver real-time monitoring and reporting on the business processes associated with mission-critical applications.

Business processes are comprised of logical transaction sets that collectively define a meaningful user application function. Prior to Business Process Analysis, IT managers were not able to determine which user transactions represented critical application functions such as "update my account", "change client's record" or "transfer money." When applications suffered or were slow, IT managers could try to identify request or transaction latencies but could not understand which business processes were affected by the problems. BPA overcomes this challenge by adaptively learning which request sets go together to form individual business processes. With this knowledge IT managers can identify, monitor and resolve process issues within the application in real-time.

With BPA, application behavior is interpreted in the same way as it's seen from the users' point of reference. The ability to associate transactions into business processes in real-time represents a breakthrough because, for the first time, IT managers will be able to proactively troubleshoot the business process rather than individual (and often unrelated) transactions. This additional level of intelligence will allow organizations to further optimize and accelerate the application and improve the end user experience.

Oracle's PeopleSoft Enterprise CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  Release 9 was designed to deliver enhanced business processes for enterprise applications (such as those deployed at call centers and financial services organizations.) Crescendo's BPA is the first solution designed specifically to classify, monitor and report on these processes. Veracity veracity (vras´itē),
n
 Ltd. is the largest Oracle value added reseller See VAR.

(company) value added reseller - (VAR, or "value added retailer") A company which sells something (e.g. computers) made by another company (an OEM) with extra components added (e.g. specialist software).
 in Israel. "We are very excited about the business process analysis and reporting capabilities offered by Crescendo's new BPA technology," said Eliran Malki, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Veracity, a prestige Oracle VAD (Value Added Dealer) Same as VAR.  in EMEA (Europe, Middle East, Africa) Refers to that region of the world. For example, one might see products packaged differently for the UK, EMEA and Asia Pacific markets. . "The ability to classify transactions into business processes will afford us greater control over applications and will allow us to substantially optimize and accelerate Oracle applications for our clients," continued Eliran.

"BPA represents breakthrough technology because it is the only product that can identify, monitor and report, in real-time, on critical business functions," commented Adoram Ga'ash, Chairman and CEO of Crescendo Networks. "Crescendo is clearly the only AFE (Apple File Exchange) An earlier Macintosh utility that converted data files between Mac and PC formats. It also included a file translator between IBM's DCA format and MacWrite.  vendor committed to accelerating content all the way from the user request through all logical application tiers within the data center. With ALP now featuring BPA technology, Crescendo once again defines the future direction of application acceleration," concluded Ga'ash.

About Crescendo Networks

Crescendo's Maestro Application Front End (AFE) delivers unmatched multi-gigabit performance, application assurance and feature concurrency Operations that are performed simultaneously within the computer. For example, dual-core CPUs provide complete overlapping of two independent processes. See dual core, hyperthreading, multiprocessing, multitasking, multithreading, SMP and MPP.

concurrency - multitasking
. Maestro, the only AFE based on a solid state distributed hardware architecture, accelerates end-to-end application content delivery, intelligently manages server-side sessions and protects and optimizes server and application resources. Crescendo's award-winning Application Layer Processing technology is the only technology capable of simultaneously accelerating applications across all logical application tiers. Independent testing conducted by Network World Magazine in January 2006 demonstrates that Crescendo Networks is the undisputed performance leader in the AFE market. Crescendo's recent awards include "Best of Interop Grand Prize Winner" and "Best of Interop" in category at Interop 2006 as well as Red Herring's "Top 100 Innovators." Crescendo Networks, Inc., headquartered in Tenafly, NJ, is a wholly-owned subsidiary of Crescendo Networks, LTD, located in Tel-Aviv, Israel. For more information visit www.crescendonetworks.com

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Publication:Business Wire
Date:Oct 23, 2006
Words:652
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