CreoScitex to Enable Global Customer Relationship Management With mySAP.com.Business Editors & Technology Writers WALLDORF, Germany & VANCOUVER, British Columbia--(BUSINESS WIRE)-- Sept. 19, 2001 Better Customer Service, More Sales Tools Highlighted as Driving Force Behind the Decision To Implement SAP(R) SAP AG (company) SAP AG - (Systeme, Anwendungen, Produkte in der Datenverarbeitung - German for "Systems, Applications and Products in Data Processing") A company from Germany that sells the leading suite of client-server business software. The US branch is called SAP America. (NYSE NYSE See: New York Stock Exchange :SAP) and CreoScitex, a division of Creo Products Inc. (Nasdaq:CREO) (TSE See Tokyo Stock Exchange. TSE 1. See Tokyo Stock Exchange (TSE). 2. See Toronto Stock Exchange (TSE). :CRE CRE Commercial Real Estate CRE Corporate Real Estate CRE Commission for Racial Equality (Scotland) CRE CCD (Charge Coupled Device) and Readout Electronics CRE Camp Response Element ), today announced that CreoScitex will implement the newest version of mySAP(TM) Customer Relationship Management (mySAP CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) across its worldwide network of more than 30 offices. mySAP CRM will streamline the flow of information throughout the company, enabling its 4,000 employees to provide enhanced customer service for a line of approximately 300 products for the digital prepress and printing industry. The new CRM solution will allow CreoScitex to integrate several information systems used around the world to deploy technicians, equipment and parts. In April 2000, the prepress assets of Scitex Corporation Ltd. and Creo Products Inc. were merged to create CreoScitex, the global leader in developing digital imaging solutions for the digital prepress and printing markets. Faced with the task of merging two companies and several information systems, CreoScitex conducted a competitive comparison of CRM solutions. The company based the search for a CRM solution on its ability to overcome the obstacles inherent in the legacy systems and to allow easy collaboration within the company and with customers and business partners. CreoScitex wanted an integrated CRM solution that would enable its field service and sales organizations to significantly broaden the range of services to their customers. CreoScitex found that SAP offered the best solution to meet its global CRM needs and has begun implementing mySAP CRM and other mySAP.com(R) solutions. In addition to mySAP CRM, CreoScitex will implement mySAP(TM) Supply Chain Management (mySAP SCM (1) (Software Configuration Management, Source Code Management) See configuration management. (2) See supply chain management. ), mySAP(TM) Financials, mySAP(TM) Product Lifecycle Product lifecycle or product life cycle is the course of a product's sales and profits over time. The five stages of each product lifecycle are product development, introduction, growth, maturity and decline. Management (mySAP PLM (Product Life cycle Management) A comprehensive information system that coordinates all aspects of a product from initial concept to its eventual retirement. Sometimes called the "digital backbone" of a product, it includes the requirements phase, analysis and design ), mySAP(TM) Business Intelligence (mySAP BI) and an SAP(R) enterprise portal See corporate portal. solution. The company expects to complete most of its SAP implementation by the end of calendar year 2002. The implementation will link the entire company, including three manufacturing sites, five global distribution centers and more than 30 offices in 27 countries. The success of CreoScitex depends on its ability to deliver and service state-of-the-art digital prepress systems to its customers and to share business and customer information openly among its geographically distributed employee base. The capability of mySAP SCM was of particular importance to CreoScitex to enhance the company's ability to revise global supply chain processes and to enable collaborative procurement The fancy word for "purchasing." The procurement department within an organization manages all the major purchases. , manufacturing and fulfillment capabilities among vendors, manufacturing plants, distribution units, dealers and strategic partners. "The needs of CreoScitex are similar to those of many global organizations," said Carol Burch, senior vice president of Global Business Development Customer Relationship Management at SAP AG. "CreoScitex needed global, world-class CRM functionality as well as an open solution as part of an integrated e-business suite. mySAP CRM will provide CreoScitex with a unique customer-oriented advantage in a very competitive market." "mySAP CRM and the SAP Canada team answered CreoScitex's checklist of must-haves and then added an impressive list of additional functions, including interaction, mobile sales and service management capabilities," said Peter Blackmore, managing director of SAP Canada Inc. "This gives CreoScitex the collaborative and integrated solution it needs to meet its business and customer needs." About CreoScitex CreoScitex is a world leader in solutions for the graphic arts graphic arts: see aquatint; drawing; drypoint; engraving; etching; illustration; linoleum block printing; lithography; mezzotint; niello; pastel; poster; silk-screen printing; silhouette; silverpoint; sketch; stencil; woodcut and wood engraving. industry. Core product lines include image capture systems; inkjet proofers; thermal imaging devices for films, plates and proofs; professional color and copydot scanning systems; and workflow management software. CreoScitex is also an Original Equipment Manufacture supplier of on-press imaging technology, components for digital presses and color servers for high-speed, print-on-demand digital printers. CreoScitex is a division of Creo Products Inc., which trades on Nasdaq (CREO) and the TSE (CRE). About SAP SAP is the world's leading provider of e-business software solutions. Through the mySAP.com(R) e-business platform, people in businesses around the globe are improving relationships with customers and partners, streamlining operations, and achieving significant efficiencies throughout their supply chains. Today, more than 15,000 companies in over 120 countries run more than 36,000 installations of SAP(R) software. With subsidiaries in over 50 countries, the company is listed on several exchanges including the Frankfurt stock exchange Frankfurt Stock Exchange The largest of Germany's eight securities exchanges, operated by Deutsche Borse AS. and NYSE under the symbol "SAP." (Additional information at http://www.sap.com) Established in 1989, SAP Canada Inc. is based in Toronto with offices in Montreal, Ottawa, Calgary and Vancouver. Copyright (c) 2001 SAP AG SAP, the SAP logo, mySAP.com, mySAP and all other SAP products This presents a list of products of the enterprise software company SAP AG. Enterprise Applications
|
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion