Creo Products Inc. and Heidelberg USA Establish Strategic Partnership.ATLANTA and VANCOUVER--(BUSINESS WIRE)--July 8, 1997--Heidelberg USA and Creo Products have signed a detailed partnership agreement to work together in the selling and servicing of computer-to-plate technology. Amos Michelson, Creo Chief Executive Officer and Hans Peetz-Larsen, President of Heidelberg USA, have agreed that Heidelberg USA will now be a distributor of Creo's entire product line, which includes all Creo Trendsetters, Platesetters, Renaissance scanning systems and associated PostScript The de facto standard page description language (PDL) in the graphics arts industry as well as in commercial printing. Developed by Adobe, many printers and most imagesetters support PostScript by having a built-in PostScript interpreter. workflows. Creo will continue to use its direct sales force on selected key accounts, while managing numerous sales channels, in addition to that of Heidelberg, throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . Heidelberg will continue to sell Herkules CTP CTP (cytidine triphosphate): see cytosine. (1) (Computer-To-Plate) The production of printing plates directly from the computer without requiring film as an intermediate step. , Gutenberg CTP and the forthcoming Delta workflow The automatic routing of documents to the users responsible for working on them. Workflow is concerned with providing the information required to support each step of the business cycle. connection to Creo CTP output devices. The two companies will work together in servicing all products and will do so in the most efficient and timely manner for the customer. This arrangement is further to the Memorandum of Understanding A Memorandum of Understanding (MoU) is a legal document describing a bilateral or multilateral agreement between parties. It expresses a convergence of will between the parties, indicating an intended common line of action and may not imply a legal commitment. which was agreed upon Adj. 1. agreed upon - constituted or contracted by stipulation or agreement; "stipulatory obligations" stipulatory noncontroversial, uncontroversial - not likely to arouse controversy by both organizations during the Imprinta trade show in Dusseldorf, Germany last month. "We entered into the agreement with Creo so that we could serve a rapidly expanding market place that is now demanding sophisticated and varied workflow solutions as well as an assortment of computer-to-plate products," Peetz-Larsen says. "These customers are currently in a position to buy large volumes of equipment and Heidelberg and Creo are ideally positioned to meet their needs." Amos Michelson is also enthusiastic about the plan, saying, "By bringing together the world's leading suppliers in computer-to-plate and printing technologies, Creo and Heidelberg are offering the very best in workflow solutions, digital plate output and press equipment. Our customers will be the beneficiaries of this extensive cooperation." Creo Products Inc. is a Vancouver, Canada based company and is the world's largest supplier of Computer-to-Plate systems. It has the largest installed base of eight-page and larger, color production systems and has sold more than 300 units worldwide. Over 140 of the installed Creo units are thermal imaging systems. Creo's innovation, technical excellence and employee commitment are focused exclusively on providing Computer-to-Plate solutions for the graphic arts graphic arts: see aquatint; drawing; drypoint; engraving; etching; illustration; linoleum block printing; lithography; mezzotint; niello; pastel; poster; silk-screen printing; silhouette; silverpoint; sketch; stencil; woodcut and wood engraving. industry. Heidelberg USA sells, services and supports its world-renowned Linotype-Hell brand RIPs, imagesetters, platesetters, scanners, servers and image processing image processing Set of computational techniques for analyzing, enhancing, compressing, and reconstructing images. Its main components are importing, in which an image is captured through scanning or digital photography; analysis and manipulation of the image, accomplished workstations in the U.S. Heidelberg USA, Inc., is the country's prepress through press and post-press market leader, with headquarters in Atlanta and eleven regional locations. CONTACT: Heidelberg USA Helene Smith, 516/821-7292 Fax: 516/821-7200 hsmith@li.net or Creo Products Inc. Daphne daphne, in botany daphne, common name for, and genus name of, certain low deciduous or evergreen shrubs native to Eurasia. In the United States several naturalized species are cultivated for their handsome foliage and fragrant flowers, e.g., D. McDougall, 604/451-2700 Fax: 604/451-2776 dmcdougall@creo.com |
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