Creative Planet Hires Former CFO Of Amazon.com.Creative Planet Inc., an L.A.-based supplier of information and technology resources to the entertainment industry, has hooked former Amazon.com Inc. and Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. Inc. executive Kelyn Brannon as the company's new chief financial officer, a hiring that seems to be an endorsement of the Creative Planet business model. Brannon will oversee all financial interests for the private company, which provides Hollywood film and television studios with software, hardware and services that help them manage productions. Based on her experiences at Sun and Amazon, Brannon said she "knew where to poke See peek/poke. poke - The BASIC command to write a value to an absolute address. See peek. around" and liked what she discovered at Creative Planet. "First, I look for a strong management team," she said. "The first person I met was (CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. ) Allen DeBevoise, who is on a smart and strategic course. Overall, there are a lot of IQ points sitting around the table." The board includes chairman and CEO of the Motion Picture Association of America, Jack Valenti; former Viacom Inc. CEO Frank Biondi Frank J. Biondi, Jr. (born January 9, 1945) is an American businessman. He was born in New York City to Frank Biondi, Sr. and Virginia Willis. He has a Bachelor of Arts degree from Princeton University and an Master of Business Administration degree from Harvard Business School. Jr. and Homerstore.com Ince. CEO Sturart Wolff. The hiring comes on the heels of layoffs at Creative Planet. The company handed out pink slips to 70 staffers, or 20 percent of its staff, in early December. A few weeks before that, Creative Planet made headlines when it received a $30 million investment from London-based United News & Media PLC. Brannon worked most recently as CFO See Chief Financial Officer. for FortPoint Partners Inc., a San Francisco-based company that provides tech support to e-commerce companies, where she was employed for eight months. She left FortPoint, she said, because it's "a private company that does not have a need for a CFO at this time." Before FortPoint, Brannon was chief accounting officer of Amazon.com Inc. and CFO of Amazon.com International. During her year at the Seattle online retailer, she worked closely with CEO and founder Jeff Bezos Jeffrey Preston Bezos (born January 12, 1964 , Albuquerque ) is the founder, president, chief executive officer, and chairman of the board of Amazon.com. Bezos, a Phi Beta Kappa graduate of Princeton University, worked as a financial analyst for D. E. Shaw & Co. and Amazon's aggressive CFO Joy Covey cov·ey n. pl. cov·eys 1. A family or small flock of birds, especially partridge or quail. See Synonyms at flock1. 2. A small group, as of persons. , who resigned in April. Soon after Covey vacated her post, Brannon headed south for her stint at FortPoint, which offered her "a lead position." |
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