Creative Minx Marketing Announces Licensing Representation for Electronic Arts.LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. -- Creative Minx Marketing today announced that it will represent Electronic Arts Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :ERTS ERTS Electronic Arts, Inc. (stock symbol) ERTS Earth Resources Technology Satellite (US NASA) ERTS Embedded Real Time Systems ERTS Enhanced Remote Transit Shed ) for outbound out·bound adj. Outward bound; headed away: outbound trains. Adj. 1. outbound - that is going out or leaving; "the departing train"; "an outward journey"; "outward-bound ships" licensing opportunities for several of EA's key franchises. Creative Minx will create brand extensions through merchandising across multiple categories, such as collectibles, peripherals, apparel, and accessories for blockbuster franchises like The Sims[TM], MySims[TM], Dead Space[TM], Mass Effect[TM] 2, Dragon Age  This article or section contains information about an unreleased video game.The content may change substantially as more information becomes available. [TM], Dante's Inferno[TM] and Army of Two[TM]. "Creative Minx is proud to be working with EA, and to be able to represent such a strong portfolio of highly-recognizable gaming titles," Andi Riordan-Scott, President of Creative Minx Marketing. "We look forward to building successful merchandising franchises across multiple categories and distribution channels for EA's top brands and leveraging the awareness of its strong consumer base." "EA is pleased to work with Creative Minx Marketing in order to build additional awareness and brand extensions across several of our entertainment properties," said Patrick O' Brien, VP of EA Entertainment. "We selected Creative Minx for its deep experience and long-term relationships throughout the licensing industry, as well as its proven track record of being able to create and maintain merchandising franchises for interactive brands." About Creative Minx Marketing Creative Minx Marketing is a full service licensing and marketing agency with 20 years of experience, specializing in acquisition of major licenses, strategic brand building, target marketing programs, and promotional opportunities. Services include licensing consulting, business development, strategic market analysis, and retail development and planning. Expertise includes research, evaluation, negotiation and acquisition of entertainment, interactive gaming, branded, sports, corporate, fashion, teen and children's licenses. Development of fully integrated licensed program management, creation of marketing strategies, and implementation of licensed merchandising programs and advertising campaigns. www.Creativeminx.com About Electronic Arts Electronic Arts Inc. (EA), headquartered in Redwood City, California Redwood City is a suburb located on the San Francisco Peninsula in the San Francisco Bay Area of California. Redwood City is the county seat of San Mateo County. As of the 2005 census, the city had a total population of 76,000. , a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS(TM), EA(TM), EA SPORTS Freestyle The code name for the MCE version of Windows. See Media Center Edition. (TM) and POGO Pogo comic strip rife with political satire. [Comics: Berger, 172] See : Satire POGO - Early system on G-15. Listed in CACM 2(5):16 (May 1959). (TM). In fiscal 2009, EA posted GAAP GAAP See: Generally Accepted Accounting Principles GAAP See generally accepted accounting principles (GAAP). net revenue of $4.2 billion and had 31 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com. EA, EA SPORTS, EA SPORTS Freestyle, POGO, The Sims, MySims, Dead Space, Dante's Inferno and Army of Two are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Mass Effect and Dragon Age are trademarks or registered trademarks of EA International (Studio and Publishing) Ltd. in the U.S. and/or other countries. |
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