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Creative Media Group Launches Multilingual Web Site Solutions.


Business Editors & High-Tech Writers

SALT LAKE CITY--(BUSINESS WIRE)--Nov. 28, 2001

E-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers.  presents a global business opportunity for companies of all sizes, but not every nation speaks the same language.

In a market where communication is critical, Creative Media Group Inc. (CMG CMG Coastal & Marine Geology (USGS)
CMG Chipotle Mexican Grill, Inc. (stock symbol)
CMG Companion (of the Order Of) St Michael and St George
CMG Computer Measurement Group
) has developed a cost-effective cost-effective,
n the minimal expenditure of dollars, time, and other elements necessary to achieve the health care result deemed necessary and appropriate.
 solution for turning single-language Web sites into multilingual mul·ti·lin·gual  
adj.
1. Of, including, or expressed in several languages: a multilingual dictionary.

2.
 sales opportunities.

To produce this language-switching function, CMG developed online tools for use by translators This is primarily a list of notable Western translators. Please feel free to add translators from other languages, cultures and areas of specialization. Large sublists have been split off to separate articles.  and a database engine that delivers the desired language to each Web page. This system allows CMG to separate the actual text from the Web page layout :For the Wikipedia policy about articles layout, see Wikipedia:Guide to layout. Page layout is the part of graphic design that deals in the arrangement and style treatment of elements (content) on a page.  so that translation, proofing and page design could be done independently.

In addition, the design allows non-programming staff at CMG's clients to edit the Web pages and further refine the syntax syntax: see grammar.
syntax

Arrangement of words in sentences, clauses, and phrases, and the study of the formation of sentences and the relationship of their component parts.
 to reflect local dialects and usage.

When CMG's parent company, AlphaGraphics Inc., the franchisor of print shops worldwide, needed its franchisees' Web sites to offer both native language and English language English language, member of the West Germanic group of the Germanic subfamily of the Indo-European family of languages (see Germanic languages). Spoken by about 470 million people throughout the world, English is the official language of about 45 nations.  versions, CMG designed the sites with a feature that allows users to click on a button on any page to switch instantly between the two languages. These sites were recently introduced in 15 countries.

Sample multilingual AlphaGraphics sites:

Brazil -- http://br010.br.alphagraphics.com/

Russia -- http://ru007.ru.alphagraphics.com/

Indonesia -- http://id002.id.alphagraphics.com/

CMG is now launching a marketing effort to bring its language translation product to the attention of international corporations.

Robert Stoeber, president of CMG, stated, "There really hasn't been a good dynamic solution to multilingual Web sites until now. To reach an international audience, they've essentially had to create multiple Web sites, one in each language, and this has always been an expensive and static way to go about it."

CMG's solution offers a more affordable and innovative way to overcome the drawbacks of traditional multilingual sites.

About CMG

Creative Media Group Inc., a subsidiary of AlphaGraphics Inc., has offices in Salt Lake City and Chester, N.J. Founded in 1982, CMG offers custom technology solutions to corporate clients, including Web site development and hosting, document and data management, large-scale intranet projects, and more.

The company's clients are major nationwide and global corporations in such industries as banking, business-to-business publishing, and manufacturing, including Thomas Regional Directory Co., Honeywell, First USA Bank, Crain Communications, Americhem, and others.
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Publication:Business Wire
Geographic Code:1USA
Date:Nov 28, 2001
Words:381
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