Creative Computers' Distribution Center Move Over 50 Percent Complete.TORRANCE, Calif.--(BUSINESS WIRE)--Dec. 6, 1995--Creative Computers, Inc. ("Creative") (Nasdaq:MALL) is now shipping over 50 percent of its orders directly from its new warehouse and distribution facility in Memphis, Tennessee For the ancient Egyptian capital, see . Memphis is a city in the southwest corner of Tennessee, and the county seat of Shelby County. Memphis rises above the Mississippi River on the 4th Chickasaw Bluff just below the mouth of the Wolf River. . The Company is pleased with its decision to relocate re·lo·cate v. re·lo·cat·ed, re·lo·cat·ing, re·lo·cates v.tr. To move to or establish in a new place: relocated the business. v.intr. to Memphis, but expects to incur To become subject to and liable for; to have liabilities imposed by act or operation of law. Expenses are incurred, for example, when the legal obligation to pay them arises. An individual incurs a liability when a money judgment is rendered against him or her by a court. higher-than-anticipated costs during the current quarter in conjunction with the relocation RELOCATION, Scotch law, contracts. To let again to renew a lease, is called a relocation. 2. When a tenant holds over after the expiration of his lease, with the consent of his landlord, this will amount to a relocation. of its primary distribution facility, which began in October. These additional costs (expected to be in the range of $750,000 to $1 million, pre-tax) are associated with temporary staffing, additional freight and shipping expenses, personnel training, the operation of dual warehouse spaces and other items in order to provide uninterrupted fulfillment ful·fill also ful·fil tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils 1. To bring into actuality; effect: fulfilled their promises. 2. of customer orders. Creative's move of its distribution operations from its Torrance headquarters to an airfreight air·freight n. 1. A system of transporting freight by air. 2. The amount charged for transporting freight by air. air hub in Memphis, Tennessee is designed to accommodate the Company's rapid growth and to improve customer service with extended hours for overnight delivery of orders. The relocation is expected to be substantially completed in January 1996. When completed, the transition to the new 220,000 square-foot Memphis facility is expected to provide Creative with additional benefits, including lower shipping costs and close proximity to several major vendors for rapid product transfer. The new facility has a total of 325,000 square feet of warehouse space, more than triple the Company's Torrance warehouse space. The final 105,000 square feet become available to the Company in May 1997. Creative Computers is a direct marketer of personal computer hardware, software and peripheral products for users of Apple Macintosh Apple Macintosh - Macintosh and DOS/Windows personal computers. The Company offers over 14,500 products to its customers through its distinctive, full-color MacMall and PC Mall catalogs, and other promotional materials. The Company's staff of over 300 knowledgeable telemarketing telemarketing, the practice of selling goods or services to customers by means of the telephone or of surveying consumer preferences in telephone conversations. , customer service and technical support personnel work together to provide high-level customer service and gain customer loyalty. Customers may call MacMall telemarketing representatives at (800) 222-2808 and PC Mall representatives at (800) 555-MALL, or shop Creative on the Internet at http://www.macmall.com or http://www.pc-mall.com. For more information on Creative Computers via facsimile at no cost, simply call 1-800-PRO-INFO and dial client code 066. CONTACT: Creative Computers, Inc. Frank Khulusi, 310/787-4500 Grant Trexler, 310/787-4500 or Financial Relations Board Jody Martin, 310/442-0599 Tom Ekman, 310/442-0599 |
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