Creative Civilization Named Agency of Record for March of Dimes for Multi-Media Folic Acid Campaign.

Business Editors

SAN ANTONIO--(BUSINESS WIRE)--Sept. 20, 2000

Creative Civilization -- An Aguilar Agency has been named advertising and public relations agency of record for the March of Dimes.

The agency will be responsible for the development and execution of a multi-media campaign for folic acid.

The new campaign set to launch in October 2000 will focus on educating young women of childbearing age about the positive affects of folic acid on reproductive health. The March of Dimes believes that including the B vitamin folic acid as a part of a well-rounded diet helps to prevent birth defects of the brain and spinal cord and promotes the baby's overall health.

Agency President and CEO Adolfo Aguilar said, "We are proud to be joining such a notable and humanitarian organization. Creative Civilization is committed to help the March of Dimes promote their crusade for healthy babies."

The March of Dimes is a nation-wide organization committed to reducing instances of birth defects and the infant mortality rate through education and awareness.

Yolanda Crittenden, director of Program Services for the March of Dimes, said, "We are excited to be working with Creative Civilization, a trusted and dedicated agency. We feel that Creative Civilization is truly devoted to our cause, and will play a major role in the education of women everywhere."

Creative Civilization -- An Aguilar Agency is a full-service advertising and public relations agency serving notable clients such as the San Antonio Spurs, Rapid Money Corporation, San Antonio Office of Cultural Affairs, Marriott's Plaza San Antonio Hotel and Resort, the San Antonio Museum of Art, KellyUSA, Mexican American Cultural Center, BudCo, American Cancer Society and Coach USA.