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Creating a board without borders; five tips for working with an internationally diverse board.


I spent Thanksgiving 2003 at a meeting of a Central American Central America

A region of southern North America extending from the southern border of Mexico to the northern border of Colombia. It separates the Caribbean Sea from the Pacific Ocean and is linked to South America by the Isthmus of Panama.
 network of nonprofit A corporation or an association that conducts business for the benefit of the general public without shareholders and without a profit motive.

Nonprofits are also called not-for-profit corporations. Nonprofit corporations are created according to state law.
 trainers. I didn't mean to celebrate this most American of holidays in El Salvador El Salvador (ĕl sälväthōr`), officially Republic of El Salvador, republic (2005 est. pop. 6,705,000), 8,260 sq mi (21,393 sq km), Central America. , and the meeting's organizers didn't mean for me to, either. But because the last Thursday of November is not a national holiday for them, they didn't realize it might be problematic for me.

An internationally diverse board opens your association up to perspectives from volunteers as far-flung as your membership. However, it also requires you to take into account a whole world of differences, from national and religious holidays to language and politics. Here are five tips for U.S.-based associations to get the benefits of a global board without risking an international incident:

1. Make expectations clear up front. Prospective board members whose roots are outside the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  may have radically different assumptions about what it means to serve on the board of a civil society (or nonprofit organization Nonprofit Organization

An association that is given tax-free status. Donations to a non-profit organization are often tax deductible as well.

Notes:
Examples of non-profit organizations are charities, hospitals and schools.
). Before you sign up new board members, make sure everyone shares a common purpose and understands your association's mission and board members' roles and responsibilities. Cover these important points in writing, distribute a board member job description, and provide a new-member orientation with time for questions.

2. Do your homework, communicate openly, and coordinate meetings with sensitivity. Whenever possible, invest in business-travel guidebooks that cover particular countries' customs. Then ask your international board members about special requirements, including dietary needs or help with translation. To avoid scheduling conflicts with national or religious holidays, find reference books or Web sites that track different cultures' important days. Again, ask board members about dates to avoid.

[ILLUSTRATION OMITTED]

Because of cultural differences, a code of conduct for meetings is especially important. Ground rules to cover include starting and ending on time, breaking for lunch at a culturally appropriate time (in Central America Central America, narrow, southernmost region (c.202,200 sq mi/523,698 sq km) of North America, linked to South America at Colombia. It separates the Caribbean from the Pacific.  lunch is often from 2 to 4 p.m.), and whether smoking is allowed. This last point has come up in meetings I've had with Egyptians, Central Europeans, and Mexicans; most of the rest of the world does not share the United States' stringent antismoking an·ti·smok·ing  
adj.
Opposed to or prohibiting the smoking of tobacco, especially in public: an antismoking campaign; an antismoking ordinance. 
 laws.

To keep travel costs and conflicts down without sacrificing productivity, consider holding board meetings less frequently and getting more work done in committees, given that it's easier to convene CONVENE, civil law. This is a technical term, signifying to bring an action.  smaller groups. Also consider virtual meetings via Web conferencing A videoconferencing session via the Internet. In order to interact with other participants, attendees use either a Web application or an application downloaded into their client machines.  or phone. Just keep time differences in mind.

Finally, when e-mail or Web-based communication won't do, send out meeting agendas and materials well in advance because mailing to a foreign country typically takes longer.

3. Research applicable laws. If you're setting up a new board or starting to increase your international outreach, you need legal counsel with knowledge that goes beyond your own borders. For example, where your organization is registered has many ramifications--financial, political, and legal. Many organizations that operate internationally register in the United States or Europe to qualify for American or European Union European Union (EU), name given since the ratification (Nov., 1993) of the Treaty of European Union, or Maastricht Treaty, to the

European Community
 funding opportunities (from government agencies, private foundations, and individual donors). If your organization is going to be registered in another country, it is essential that you consult with local legal counsel familiar with regulations there.

As another example, several countries, such as Costa Rica Costa Rica (kŏs`tə rē`kə), officially Republic of Costa Rica, republic (2005 est. pop. 4,016,000), 19,575 sq mi (50,700 sq km), Central America. , are required by law to have government officials sit on any organization's board. This may cause a conflict of interest for, say, a human rights organization that wishes to be autonomous from the government.

4. Conduct a review of board policies. Following are two important areas to consider:

* Your association's coverage of travel and communication costs. If participation from people in developing countries is important but board members always pay their own way to meetings, you may want to reconsider the policy.

* International board members' financial ability to give and get. Broad differences exist in currency exchanges rates, salaries, and attitudes about philanthropy philanthropy, the spirit of active goodwill toward others as demonstrated in efforts to promote their welfare. The term is often used interchangeably with charity. . In light of these differences, you may want to rethink re·think  
tr. & intr.v. re·thought , re·think·ing, re·thinks
To reconsider (something) or to involve oneself in reconsideration.



re
 minimum board member contribution levels or membership dues and any requirements that members help raise funds.

5. Actively seek diversity. I am a member of an international development association that prides itself on representing its diverse members in the boardroom. When this association sends out its annual ballot, it not only sends candidate bios but also a statement about qualities of an ideal board (e.g., geographically and ethnically diverse and having different professional skill sets and experiences).

To guarantee geographic diversity, some organizations have their regions elect or appoint representatives to the board. This helps ensure that the candidates have legitimacy within their regions. But it may cause problems if, for example, board members feel they have been elected to represent their geographic constituency rather than work as part of the board team. An alternative is to form task forces or committees that are intentionally in·ten·tion·al  
adj.
1. Done deliberately; intended: an intentional slight. See Synonyms at voluntary.

2. Having to do with intention.
 cross-regional.

Obviously, gaining a global perspective isn't always easy, and it doesn't mean the same thing for every board. Focus on overcoming barriers that could prevent success. Sometimes this is as simple as allowing time for board members to get to know each other outside of meetings. By fostering a spirit of camaraderie ca·ma·ra·der·ie  
n.
Goodwill and lighthearted rapport between or among friends; comradeship.



[French, from camarade, comrade, from Old French, roommate; see comrade.
, your board and your association will gain expertise that crosses all boundaries.

Kate Pearson is the global program director for BoardSource, Washington, D.C. E-mail: kpearson@boardsource.org.
COPYRIGHT 2004 American Society of Association Executives
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Author:Pearson, Kate
Publication:Association Management
Geographic Code:1USA
Date:Jan 1, 2004
Words:873
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