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Creating New Possibilities for Mobile Multimedia Broadcasting.


STOCKHOLM, Sweden--(BUSINESS WIRE)--Oct. 11, 1999--

(NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:ERICY)--

Ericsson scores another first - adding Bluetooth to a live

3G mobile network, showing High-speed IP services

While driving around in a demonstration van at Telecom99 in Geneva Geneva, canton and city, Switzerland
Geneva (jənē`və), Fr. Genève, canton (1990 pop. 373,019), 109 sq mi (282 sq km), SW Switzerland, surrounding the southwest tip of the Lake of Geneva.
, Ericsson shows live IP based videoconferencing A real time video session between two or more users or between two or more locations. Although the first videoconferencing was done with traditional analog TV and satellites, inhouse room systems became popular in the early 1980s after Compression Labs pioneered digitized video systems  over a 3G mobile network with Bluetooth connections between devices.

The demonstration is the world's first to integrate a 3G (third generation) system and Bluetooth wireless technology, providing high-speed packet based services. The videoconference vid·e·o·con·fer·ence  
n.
A teleconference using video technology, such as closed-circuit television.



vid
 uses the new video standard MPEG-4, optimized by a new encoder developed by Ericsson - especially well suited for real-time mobile multimedia.

Visitors to the Ericsson stand can see the benefits of the Bluetooth technology in action as part of the 3G demonstration. In the set-up, Bluetooth provides a wireless connection between a PC and a mobile phone. The Ericsson demo van is driving around Geneva and visitors can videoconference with others at the Ericsson stand.

"Much has been written and said about 3G, but here we are once again showing it in reality, proving our leading position," says Mats Kohlmark, Vice President, Ericsson WCDMA (Wideband CDMA) A 3G high-speed digital data service provided by cellular carriers that use the TDMA or GSM technology worldwide, including AT&T (formerly Cingular) and T-Mobile in the U.S.  Systems. "We are delighted to provide another opportunity for people to see and experience for themselves how Ericsson is driving the next generation of mobile communications. Seeing is believing Seeing is believing is an idiom first recorded in this form in 1639 that means "only physical or concrete evidence is convincing".[1]

Seeing is Believing may refer to:
  • Seeing is Believing: Code Lyoko anime episode
."

A doctor can for example give first help advice while looking at the patient miles away. A Grandmother can see her newborn grandchild from the other side of the globe. And a rock band can send footage with a new song to their music video producer in an instant. A rescue team can include a small camera in their equipment to send footage back to their operations team. TV journalists working in the field can broadcast their latest multimedia scoop immediately. TV stations and other broadcasting companies Noun 1. broadcasting company - a company that manages tv or radio stations
company - an institution created to conduct business; "he only invests in large well-established companies"; "he started the company in his garage"
 can find a new channel to broadcast multimedia productions outside their coverage or license areas. 3G can also greatly simplify the way live broadcasting is transmitted and handled.

The difference between 2G (second generation) and 3G mobile networks and 3G is actually like the difference between a radio and a TV. Considering that up to 90% of a message is usually perceived by body language - using 3G will make remote communications (1) Communicating via long distances.

(2) See remote control software.
 even more personal. People will be able to use their 3G terminal for a variety of uses.

Ericsson's 3G demonstration is open to all visitors at Telecom99. During booked demo tours, participants can experience packet-switched videoconferencing calls and a number of other applications. Packet-switched data reach speeds up to 472 kbps in the wide area network, whilst on the move in the demo van.

The demonstration is based on key enablers for 3G services, Bluetooth for wireless local short-range connectivity between devices, packet switching A network technology that breaks up a message into small packets for transmission. Unlike circuit switching, which requires the establishment of a dedicated point-to-point connection, each packet in a packet-switched network contains a destination address.  and WCDMA for the mobile wide area network.

Ericsson is the leading provider in the new telecoms world, with communications solutions that combine telecom and datacom technologies with freedom of mobility for the user. With more than 100,000 employees in 140 countries, Ericsson simplifies communications for its customers - network operators, service providers, enterprises and consumers - the world over.

Please visit Ericsson's Press Room at: http://www.ericsson.se/pressroom
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 11, 1999
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