Create your own greeting cards in less than 3 minutes.Create your own greeting cards See e-card. in less than 3 minutes GLENDALE - Answering the need for instant gratification among holiday greeting-card buyers are Glendale inventors Matt Russell Matthew Russell (born 1985) is a former American Football linebacker who played for the Detroit Lions in 1997. Russell played college football at University of Colorado at Boulder, where he won the Butkus Award in 1996. , 41, and Len Davidson, 47, who have put their card-printing "CreataCard" machines into 11 Southland stores, with plans for another 100 installations soon. Printing on blank stock blank stock Stock for which voting powers, preferences, and rights are determined by the issuer's board of directors after the shares have been purchased by subscribers. , the CreataCard allows customers - for $2.95 a pop - to design a holiday greeting, or birthday salutation, or many other themes with personalized names, dates ages and messages. With many designs, customers can specify their own greetings, employing user-friendly tough-screen technology. "Our first machine, in the Rexall Drug Store across the street from the Beverly Center The Beverly Center is a shopping center in Los Angeles, California, United States. Description The Beverly Center is a monolithic eight-story structure located at the edge of Beverly Hills and West Hollywood, California, between La Cienega and San Vicente boulevards. (in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. ), sold 3,000 cards in three months," said Russell last week. "Essentially, we allow a store owner to have an entire card shop in just the eight square feet a CreataCard machine takes up." Russell and Davidson said they invented their CreataCard machine in a Glendale garage, using Zenith monitors and Hewlett-Packard printing components, and some original software. The eight-color Hewlett-Packard "pen plotter See plotter. " draws the cards in 45 seconds to three minutes "Three Minutes" is the 46th episode of Lost. It is the twenty-second episode of the second season. The episode was directed by Stephen Williams, and written by Edward Kitsis and Adam Horowitz. It first aired on May 17, 2006 on ABC. , producing a card that rivals a regularly printed greeting. Russell and Davidson, who incorporated their company Custom Impressions in 1989, offer this deal to retailers: They'll put a CreataCard machine in for free, and split the profits - the split depending on how many cards are sold. Larry Davis, manager of the Rexall Square drugstore where the first CreataCard device was installed, is sold on the instant cardmaker: "My personal observation is that it has increased traffic in Rexall, and it seems to generate repeat business." Creator Russell talks of nearly limitless horizons. "There are 500,000 greeting card stores, or stores that get a large fraction of their revenues from cards, in America. There are another 1.5 million locations that sell greeting cards." Additionally, such locations as theme parks or subway stops are not out-of-limits, says Russell. Not only that, he has already signed on distributors in Canada, Mexico and Europe, noting that "CreataCard can easily be programmed to print in other languages." PHOTO : CreataCard: The first machine sold 3,000 cards in three months |
|
||||||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion