Crave is Ready to Rock!; Crave Signs Hard Rock Casino License.LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. -- Crave Entertainment Crave Entertainment is an American video game company. It was founded in 1997 by Nima Taghavi. Its headquarters is in Newport Beach, California. It is a division of Handleman Corporation, which acquired the company in 2005. , a leading publisher of console videogames, today announced that it has entered into agreement with Hard Rock International to license and develop Hard Rock Casino videogames for the PlayStation(R)2 computer entertainment system and other videogame systems. "The Hard Rock experience is not your grandma's casino bus trip," says Rob Dyer, president and chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. of Crave Entertainment. "Hard Rock is one of the most globally recognized brands, delivering top-quality entertainment with rock 'n' roll rock 'n' roll: see rock music. flare." "Crave Entertainment has been immensely successful with building interactive entertainment franchises for the casual gamer Casual gamer is a term used to describe a type of video game player whose time or interest in playing games is limited compared with a hardcore gamer. They can be found playing games across all genres and of varying levels of complexity and difficulty. ," says Sean Dee, Vice President and Chief Marketing Officer for Hard Rock International. "The company's success with the World Championship Poker World Championship Poker is a series of poker video games first developed by Coresoft and released in 2005 by Crave Entertainment. The series capitalizes on the recent popularity of poker due to the successful World Series of Poker. brand makes Crave an ideal partner for Hard Rock International." The Hard Rock Casino videogame captures the excitement and spectacle of becoming a rockin' high roller in the world's most exciting casino. Gamers can try their luck at more than 20 different casino games, while experiencing high-stakes areas, invitation-only tournaments and many unlockable upgrades for your highly customizable character. Beginning with a modest bankroll bank·roll n. 1. A roll of paper money. 2. Informal One's ready cash. tr.v. bank·rolled, bank·roll·ing, bank·rolls Informal , players must build up winnings and reputation as the highest roller at the Hard Rock Casino. Along the way, they will encounter unique tournaments, characters, side tasks, and unlockables, keeping the game play fresh and challenges exciting. About Hard Rock International Hard Rock International, one of the most globally-recognized music, entertainment and dining brands, has 121 signature Hard Rock Cafes in 40 countries and owns the world's greatest collection of music memorabilia. Known for its collectible and fashion merchandise, live concerts, Hard Rock Live performance venues, hardrock.com and Hard Rock Hotels and Casinos, Hard Rock International, Inc. is a wholly-owned subsidiary of London-based The Rank Group Plc (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : RANKY). For more information on Hard Rock, visit www.hardrock.com. About Crave Entertainment Based in Los Angeles, California, Crave Entertainment is a privately held publisher of videogame entertainment products. Crave produces games for the major console platforms including Nintendo DS(TM), Game Boy(R) Advance, Nintendo GameCube(TM), the PlayStation(R) game console, PlayStation(R)2 computer entertainment system and the Xbox(R) video game system from Microsoft. For more information about Crave Entertainment, please visit http://www.cravegames.com. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion