Cox Communications Offers Hispanic Consumers New Cable Television Package with the Launch of Paquete Latino.ATLANTA -- Cox Communications Cox Communications is a privately owned subsidiary of Cox Enterprises providing digital cable television and telecommunications services in the United States. It is the third-largest[2] cable television provider in the United States, serving more than 6. Inc. (NYSE NYSE See: New York Stock Exchange : COX) announced today the launch of its new digital cable package specifically tailored to meet the preferences and needs of Hispanic consumers. Paquete Latino(SM) with Cox Digital Cable combines the best selection of Spanish- and English-language programming, all at a value-added price. For approximately $34.95 per month in select Cox markets, consumers can access up to 35 Spanish-language channels featuring the best in news, sports, educational programming, movies, music, family programming and more. The package also includes multiple channels of HBO Hyperbaric oxygen therapy (HBO) A form of oxygen therapy in which the patient breathes oxygen in a pressurized chamber. Mentioned in: Ozone Therapy , with HBO Latino, and the English-language programming in Cox's limited basic tier consisting of local broadcast channels. "Cox is excited to introduce this new, robust Hispanic video package - Paquete Latino - to consumers in our markets," said Cesar Cruz, Director of Multicultural mul·ti·cul·tur·al adj. 1. Of, relating to, or including several cultures. 2. Of or relating to a social or educational theory that encourages interest in many cultures within a society rather than in only a mainstream culture. Marketing for Cox. "Paquete Latino offers a great combination of diverse cable networks, HBO Latino and local broadcast channels - all in one cable television package for the best value to Hispanic consumers in our markets." Some of the networks offered in Cox's Paquete Latino include: --TeleFutura --Azteca America --Discovery en Espanol --CNN en Espanol --History en Espanol --Fox Sports en Espanol --ESPN Deportes --MTV Espanol --VHUno --CineLatino --De Pelicula --De Pelicula Clasico By offering programming in both languages in Paquete Latino, Cox can better meet the needs of multi-generational Hispanic households and consumers at all levels of acculturation acculturation, culture changes resulting from contact among various societies over time. Contact may have distinct results, such as the borrowing of certain traits by one culture from another, or the relative fusion of separate cultures. . Cox's Paquete Latino delivers a substantial amount of culturally-relevant programming combined with local broadcast and HBO Latino for a highly competitive price. The new Spanish-language package is currently available in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , Calif.; Phoenix and Tucson, Ariz.; and Omaha, Neb. Additional Cox cable systems will launch Paquete Latino this fall. About Cox Communications Cox Communications Inc. (NYSE: COX), a FORTUNE 500 company, is a multi-service broadband broadband Term describing the radiation from a source that produces a broad, continuous spectrum of frequencies (contrasted with a laser, which produces a single frequency or very narrow range of frequencies). communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. with approximately 6.6 million total customers, including approximately 6.3 million basic cable subscribers. The nation's third-largest cable television provider, Cox offers both analog cable television under the Cox Cable brand as well as advanced digital video service under the Cox Digital Cable brand. Cox provides an array of other communications and entertainment services, including local and long-distance telephone under the Cox Digital Telephone brand, high-speed Internet See broadband. access under the Cox High Speed Internet brand, and commercial voice and data services via Cox Business Services. Local cable advertising, promotional opportunities and production services are sold under the Cox Media brand. Cox is an investor in programming networks including Discovery Channel. More information about Cox Communications can be accessed on the Internet at www.cox.com. |
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