Cox Communications, ComCast Corp., Continental Cablevision and Times Mirror team up for new 24-hour cable television network; Outdoor Life Network offers exciting original programming devoted to the outdoor enthusiast.STAMFORD, Conn.--(BUSINESS WIRE)--Dec. 18, 1995--The Outdoor Life Network, the first 24-hour advertiser network devoted exclusively to outdoor recreation, conservation, wilderness and adventure, is rolling out nationwide with a full menu of original programming that will entertain and inform all outdoor enthusiasts from anglers to skiers through a variety of formats from instructional shows to news programs reporting the latest on environmental issues. The Outdoor Life Network offers an exciting core concept that centers on the main theme groups of exploration and adventure; wildlife and wilderness conservation; angling; shooting and field sports field sports Noun, pl sports carried on in the countryside, such as hunting or fishing ; ocean and whitewater sports; and alpine sports. The network delivers compelling original programming and expert "how to" information for the camper, angler, climber, bicyclist, hunter kayaker, conservationist, outdoor cook, photographer, skier, sailor, nature enthusiast and anyone else who appreciates nature and the outdoors. "The Outdoor Life Network is a new programming concept that is ready-made fo America's 78 million enthusiasts and conservationists who explore the outdoors," said Roger L. Werner, Jr., Outdoor Life Network president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Television for this active audience must be compelling, informative and as breath-taking as their own outdoor experiences. The Outdoor Life Network is committed to delivering this caliber of programming." Jointly owned by Cox Communications Cox Communications is a privately owned subsidiary of Cox Enterprises providing digital cable television and telecommunications services in the United States. It is the third-largest[2] cable television provider in the United States, serving more than 6. , Comcast Corporation, Continental Cablevision and Times Mirror, the Outdoor Life Network is backed by some of the cable industry's most powerful players. Collectively, these companies control 12 million subscriber homes nationwide, providing The Outdoor Life Network with a solid launch subscriber base. The Outdoor Life Network also benefits from the leadership of a proven executive team. Werner's track record speaks for itself. For 10 years, as chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. and later as president of ESPN ESPN Entertainment and Sports Programming Network , Werner's leadership shaped America's largest and most successful cable television network. Werner then joined cable pioneer Bill Daniels Robert W. "Bill" Daniels is commonly known as the "Father of Cable Television". Childhood through enlistment- Bill was born July 1, 1920 in Greeley, Colorado and shortly thereafter moved to Hobbs, New Mexico. to develop Prime Ticket Network, which he and Daniels subsequently sold to TCI (Trustworthy Computing Initiative) An umbrella term from Microsoft for its efforts to improve security in Windows. TCI was announced in 2002 after viruses such as Code Red and Nimda had succeeded in attacking numerous Windows computers. . Werner has assembled a veteran team of talent, including Peter Englehart, vice president of programming and production for The Outdoor Life Network. Englehart comes to the network from ESPN and ESPN2 where he was director of program planning. Research supports the demand for the programming offered by the Outdoor Life Network. Among 18 announced new cable services, Outdoor Life ranked first with male cable subscribers ages 18-34. Outdoor Life programming is targeted to men and women ages 18-49. Following is a sampling of original programming highlights: o Adventure Quest Adventure Quest may refer to the following computer games:
In 1974, Mill was on the World Championship Downhill Team competing in St. Moritz, Switzerland. , former U.S. Ski Team member, hosts this serie of original adventure and expedition documentaries from around the world. o Outdoor Survival -- On-air hosts Kathleen Murphy and Peter Carruthers Peter Carruthers (born July 22, 1959 in Boston, Massachusetts) was an American figure skater. He competed in pairs with his adopted sister Kitty Carruthers. The duo captured four gold medals at the U.S. Figure Skating Championships and a silver medal at the 1984 Winter Olympics. demonstrate for viewers how to react to natural disasters such as wildfires, avalanches, tornadoes and shark attacks. o Boatworks -- This lively magazine format guides the viewer through a complete tour of the pleasure boating lifestyle. o Outdoor Life Journal -- This news magazine format gets to the heart of today's environmental and ecological issues through interviews with America's business leaders and celebrity environmental leaders and other newsmakers. o Environmental Forum -- Dennis Troute, formerly of ABC News, hosts weekly roundtables from Washington, D.C., to debate today's hottest conservation and environmental issues. The Outdoor Life Network is the first 24-hour advertiser supported network devoted to outdoor recreation, conservation, wilderness and adventure. A network for everyone who is active outdoors and people who love nature, Outdoor Life centers on the main theme groups of: exploration and adventure; wildlife and wilderness conservation; angling; shooting and field sports; ocean and whitewater sports; and alpine sports. The Outdoor Life Network is headquartered in Stamford, Conn., and jointly owned by Cox Communications, Comcast Corporation, Continental Cablevision and Times Mirror. CONTACT: Jane Eagleson Mullen Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most (508) 468-1155 |
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