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CourseAdvisor Demonstrates Momentum with Three Senior New Hires and Formation of Strategic Analysis Group.


Data Driven Approach to Lead Generation Fuels CompanyeIUs Rapid Growth

WAKEFIELD, Mass. -- CourseAdvisor, a premier online lead generation and marketing solutions provider for higher education higher education

Study beyond the level of secondary education. Institutions of higher education include not only colleges and universities but also professional schools in such fields as law, theology, medicine, business, music, and art.
 institutions, today announced its continued expansion with the appointment of three senior managers, Dr. Brian Eberman, Vice President of Engineering and Operations, Justin Klapprodt, Director of Strategic Analysis and Kevin Bedell Bedell could refer to

A person:
  • The conventional spelling for the role of bedel at the University of Cambridge.
  • Frederick Bedell, cofounder of Physical Review, the first American journal of physics.
, Director of Advertising Technology. In addition, the company has formed a Strategic Analysis Group to analyze data and secure high quality leads for top customers among the more than 400 colleges, universities and professional training organizations represented on www.courseadvisor.com.

With more than 1.5 million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions.  per month, CourseAdvisor.com has become a leading online destination for students seeking information from colleges, universities, and career and professional training organizations. The companyeIUs online education directory (OED OED
abbr.
Oxford English Dictionary

Noun 1. OED - an unabridged dictionary constructed on historical principles
O.E.D., Oxford English Dictionary
) features information on more than 6,000 programs offered at post-secondary institutions throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .

Significant technological advantages developed by CourseAdvisor enable the company to manage complex search campaigns and provide high quality leads. Since all site visits are generated from paid and organic searches each visitor is actively seeking information about colleges, universities and career and professional training. In addition, CourseAdvisoreIUs advanced technology platform with superior filtering capabilities offers student profiling, geo-targeting and multi-stage data verification to maximize lead quality for CourseAdvisor's customers.

The executive appointments further position CourseAdvisor for swift execution of 2007 business objectives and rapid growth.

"CourseAdvisor has quickly proven itself as a strategic partner to educational institutions by delivering high quality leads while serving as the leading destination for education research and referrals," said Greg Titus, founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Course Advisor, Inc. "These executive appointments and the formation of our Strategic Analysis Group will enable CourseAdvisor to take our business to the next level as we continue to demonstrate the strength of our data collection and analysis capability."

Dr. Brian Eberman has been appointed Vice President of Engineering and Operations and is responsible for the CourseAdvisor Online Education DirectoryeIUs overall development and operations. Brian has more than 15 years experience in engineering and product development. Previously he led product management for Nuance CommunicationseIU $100 million speech division. Brian held senior management positions at Digital Equipment and Exos, Inc. and holds thirteen patents in Internet search, speech technology and virtual reality along with Ph.D., S.M. and B.S. degrees in Mechanical Engineering from MIT MIT - Massachusetts Institute of Technology .

Justin Klapprodt will assume the role of Director of Strategic Analysis and will work with CourseAdvisoreIUs clients to increase enrollment conversion rates by optimizing student targeting and developing statistical models to understand and predict the behavior of prospective students. Prior to CourseAdvisor, Justin held senior strategic analyst positions with Royall & Company and CarMax. Justin holds a B.A in Economics from the University of Colorado University of Colorado may refer to:
  • University of Colorado at Boulder (flagship campus)
  • University of Colorado at Colorado Springs
  • University of Colorado at Denver and Health Sciences Center
  • University of Colorado system
 at Boulder.

Kevin Bedell joins CourseAdvisor as Director of Advertising Technology after leading architecture and development work in senior level positions at organizations that include Fidelity Investments Fidelity Investments is a group of privately held companies in the financial services industry. It is made up by two independent but closely cooperating companies, Fidelity Management and Research Corporation (FMR Co. , Black Duck Software, Sun Life Financial and CMGI CMGI Commonly Maintained Grounds Infrastructures
CMGI College Marketing Group Information (Services) 
. With more than 20 yearseIU experience in software development, Kevin is a published author and highly regarded speaker on Linux, open source, Java and Web Services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term. . Most recently, he served as editor-in-chief of LinuxWorld Magazine.

About CourseAdvisor

Headquartered in Wakefield, Massachusetts, CourseAdvisor is a premier online lead generation and marketing solutions provider for the post secondary education market. With more than 1.5 million unique visitors per month, CourseAdvisor.com has become a leading online education directory (OED) featuring information on more than 5,500 programs offered at colleges and universities throughout North America. Founded in 2004, CourseAdvisor is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 whose investors include ABS Capital and Washington Post Newsweek Interactive. For more information please visit www.courseadvisor.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 5, 2006
Words:615
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