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Corporates urged to give big


A website set up by a millionaire venture philanthropist to put major donors in touch with charitable projects is now targeting corporates in an effort to raise £250,000 for UK voluntary sector organisations.

The Big Give website was launched last year by business mogul Mogul: see Mughal.  Alec Reed, founder of Reed recruitment agency, with £1m of his own money. The site is aimed at making it easier for major donors to "quickly and discreetly dis·creet  
adj.
1. Marked by, exercising, or showing prudence and wise self-restraint in speech and behavior; circumspect.

2. Free from ostentation or pretension; modest.
" search and find charitable projects to support, after Reed said he was "astonished a·ston·ish  
tr.v. as·ton·ished, as·ton·ish·ing, as·ton·ish·es
To fill with sudden wonder or amazement. See Synonyms at surprise.
" by how difficult it was to find information on worthy charities to invest in.

Initially, the site was designed for donors wanting to give £100,000 or more to charitable causes. The project is now expanding to target the UK's largest companies. Next month, it is launching a scheme to persuade businesses to replace traditional client Christmas gifts with Big Give charity "vouchers", which can be redeemed and given to chosen charities featured on the website.

"We aim to empower donors to be proactive in looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 worthy causes," says Reed.

The Big Give hopes to later roll out the voucher A receipt or release which provides evidence of payment or other discharge of a debt, often for purposes of reimbursement, or attests to the accuracy of the accounts.  scheme to the public.

thebiggive.org.uk
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Author:guardian.co.uk
Publication:guardian.co.uk
Date:Aug 27, 2008
Words:190
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