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Corporate Profile for Pleasant Travel Services Inc., dated June 7, 1996.


--(BUSINESS WIRE)--The following Corporate Profile is available for inclusion in your files. News releases for this client are distributed by Business Wire and also become part of the leading databases and information services See Information Systems. .

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Published Date:   June 7, 1996


Company Name:     Pleasant Travel Service Inc.


Address:          2404 Townsgate Rd.
                  Westlake Village, Calif. 91361


Main Telephone
 Number:          818/991-3390, 800/2-HAWAII (242-9244)
                   reservations; 800/448-3333 Mexico reservations
Chief Executive
 Officer:         Edward J. Hogan


Public Relations
 Contact:         Ken Phillips
 Business number: 818/991-3390 ext. 6264
 Home number:     805/494-8797


Industry:         Travel/Tourism




Company description: Pleasant Travel Service Inc., founded as a retail travel agency in 1959 in Point Pleasant, N.J. by Ed and Lynn Hogan, has grown into the world's largest travel company serving Hawaii and Mexico.

Annual gross sales Gross Sales

A measure of overall sales that isn't adjusted for customer discounts or returns, calculated simply by adding all sales invoices, and not including operating expenses, cost of goods sold, payment of taxes, or any other charge.
 are $350 million for this privately owned company.

The bulk of the company's business is generated through its two wholesale subsidiaries - Pleasant Hawaiian Holidays and Pleasant Mexico Holidays - which provide a wide variety of land-only and air-inclusive travel programs - from economy to luxury.

The company has sent more than 4 million visitors (350,000 visitors annually) to its two destinations, from more than 270 cities nationwide. Pleasant reserves 4 million room nights each year, offering over 100 properties on six islands in Hawaii and more than 60 resorts at seven beach destinations in Mexico.

Pleasant Travel Service also owns six hotels, Pleasant Island Holidays, Hawaiian Hotels & Resorts, Westlake Travel Service, Destinations Plus, Vacation Acceptance Company, Pleasant Business Center, and other companies, employing a total of over 1,700 people.

Pleasant is a member of the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  Tour Operators Association and its $1 million Consumer Protection Plan and the American Society of Travel Agents ASTA, short for the American Society of Travel Agents, claims over 20,000 members in 140 countries. Its members include travel agents and companies who offer travel products, such as tours, cruises, hotels, car rentals, etc.  and its Tour Operators Protection Plan.

CONTACT: Pleasant Travel Service
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 7, 1996
Words:336
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