Corporate Profile for Motel 6 Operating L.P., dated Aug. 15, 1997.--(BUSINESS WIRE)--The following Corporate Profile is available for inclusion in your files. News releases for this client are distributed by Business Wire and also become part of the leading databases and online services, including all of the leading Internet-based services. -0-
Published Date: Aug. 15, 1997
Company Name: Motel 6 Operating L.P.
Address: 14651 Dallas Parkway, Suite 500
Dallas, TX 75240
Main Telephone
Number: 972/386-6161
Chief Executive
Officer: Georges LeMener
Chief Financial
Officer: Armand Sebban
Investor Relations
Contact: Armand Sebban
Business number: 972/702-6843
Public Relations
Contact: Eric Studer
Business number: 972/702-6958
Home number: 972/407-1880
Industry: Travel
Company description: Motel 6 was founded in 1962 in Santa Barbara Santa Barbara (săn'tə bär`brə, –bərə), city (1990 pop. 85,571), seat of Santa Barbara co., S Calif., on the Pacific Ocean; inc. 1850. , Calif. Thirty-five years later, and now headquartered in Dallas, Texas “Dallas” redirects here. For other uses, see Dallas (disambiguation). The City of Dallas (pronounced [ˈdæl.əs] or [ˈdæl. , Motel 6 has grown to over 750 company-owned and 15 franchised locations. When Motel 6 originally opened, it was known for having the lowest prices -- $6 per room. That "no-frills no-frills adj. Informal Marked by the absence of extra or special features; basic: no-frills housing; no-frills airline service. Adj. 1. " room included a bed and a shower. In 1997, Motel 6 still prides itself on having the best price of any national chain, but now you get free local phone calls, free morning coffee and free HBO/ESPN. Currently, Motel 6 properties are undergoing a major renovation. $300 million has been spent to date with the estimated systemwide completion in the year 2000. In 1996, Motel 6 began franchising the brand. The end of 1997 will see 40 open franchise locations. One of the most notable changes for Motel 6, however, is the new logo. The logo was debuted at Motel 6's conference in March 1997. Seven properties currently display the new logo, and an estimated 300 are expected to display it by March 1998. 1997 also marks the 11-year anniversary of the lodging Lodging or holiday accommodation is a type of accommodation. People who travel and stay away from home for more than a day need lodging mainly for sleeping. Other purposes are safety, shelter from cold and rain, having a place to store luggage and being able to take a industry's most successful advertising campaign -- the partnership between Motel 6 and Tom Bodett Tom Bodett (born February 23, 1955 in Champaign, Illinois) is an American author, voice actor and radio host. He is also the current spokesman for the hotel chain Motel 6 and is famous for coining the phrase, "We'll leave the light on for you". , and the famous tagline tag line also tag·line n. 1. An ending line, as in a play or joke, that makes a point. 2. An often repeated phrase associated with an individual, organization, or commercial product; a slogan. , "We'll we'll Contraction of we will. we'll we will or we shall we'll will ~shall leave the light on for you." CONTACT: Motel 6 Operating L.P. |
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