Corporate Profile for KWE Group, Inc., dated Jan. 17, 2003.Business Editors --(BUSINESS WIRE) The following Corporate Profile is available for inclusion in your files. News releases for this client are distributed by Business Wire and also become part of the leading databases and online services, including all of the leading Internet-based services.
Published Date: Jan. 17, 2003
Company Name: KWE Group,Inc.
Address: 1550 Madruga Avenue, Suite 312
Coral Gables FL 33146
Main Telephone
Number: 305/476-5424
Internet Home
Page Address
(URL) www.kwegroup.com
Chief Executive
Officer: Karen Weiner Escalera
Chief Financial
Officer: Karen Weiner Escalera
Investor Relations
E-mail address: escalera@kwegroup.com
Industry: Public Relations in Travel, Leisure, Lifestyle
Company description: KWE KWE Kintetsu World Express (Tokyo, Japan) KWE Kilowatt (Electrical) KWE Keratolytic Winter Erythema KWE Kids Wrestling Entertainment KWE Knowledge Expert Group,Inc.(formerly KWE Associates) is a marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales company specializing in the leisure, travel and lifestyle categories. The firm offers full service public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most and has a bilingual (English/Spanish) consulting group. Since 1979, principal Karen Weiner Escalera and her team have spearheaded campaigns designed to reach the mobile consumer on and off the travel pages, working with general consumer brands eager to get their share of the market -- from Sprint and the Rouse Company to the New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Times Publishing Company Times Publishing Company is a newspaper and magazine publisher. Its flagship publication is the St. Petersburg Times, a daily newspaper serving the Tampa Bay area. -- and with leading travel clients such as Hyatt Resorts, Visa U.S.A., Walt Disney Company, the American Society of Travel Agents ASTA, short for the American Society of Travel Agents, claims over 20,000 members in 140 countries. Its members include travel agents and companies who offer travel products, such as tours, cruises, hotels, car rentals, etc. (ASTA) as well as governments from Hong Kong and New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. to Grenada and Mexico City. The firm has worked for the "players" in the industry and has made new companies into "players." Competencies for full service PR include: marketing-based public relations, promotional/marketing partnerships, media relations, broadcast and online media, business-to-business communication, niche marketing, event marketing, brand awareness programs, new product launches, crisis communications, corporate image campaigns and sponsorships, media tours,economic development, video and radio news releases, newsletters/speeches/collateral, promotions and strategic alliances. KWE Group brings passion to each challenge. That passion has proven extraordinarily successful in maintaining solid and long-term relationships. KWE Group is small enough for immediate response, with large-agency resources. The agency's philosophy is to work smart, hire and nurture the best people and "go the distance." Principal Karen Weiner Escalera is a frequent speaker at major industry events and was named the top PR professional in the travel and leisure industry by Adweek. The agency's work has been written up in everything from Nation's Business and Adweek to the Association of Travel Marketing Executive's "Decisions" and Hospitality Management. The agency has won numerous awards in both the public relations industry ("silver anvil anvil Iron block on which metal is placed for shaping, originally by hand with a hammer. The blacksmith's anvil is usually of wrought iron (sometimes of cast iron), with a smooth working surface of hardened steel. ") and travel (HSMAI HSMAI Hospitality Sales & Marketing Association International "golden bells.") KWE Group, Inc. has offices in Miami and New York with affiliates worldwide. |
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