Corporate Profile for Allen Consulting Inc., dated September 15, 2000.

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Published Date:   September 15, 2000

Company Name:     Allen Consulting Inc.

Address:          89 Middletown Road
                  Holmdel, NJ 07733

Main Telephone
 Number:          732-946-2711

Internet Home

 Page Address
  (URL)           N/A

Chief Executive
 Officer:         Sylvia Allen

Chief Financial
 Officer:         N/A

Investor Relations
 Contact:         Sylvia Allen
 Business number: 732-946-2711
 E-mail address:  [e-mail]

Public Relations
 Contact:         Tobi Druker Tesoriero
 Business number: 732-946-2711
 E-mail address:  [e-mail]

Industry:         Marketing Communications

Trading Symbol/
 Exchange:        N/A

Market Makers:    N/A


    Company description:

      Allen Consulting, Inc., a marketing consulting company, has been
successfully serving clients for over two decades. We assist our
clients in public relations, event marketing and/or sponsorship
programs, and offer education and training seminars.

      Our staff of knowledgeable, enthusiastic professionals is
dedicated to helping clients achieve objectives in a timely and
professional manner. At Allen Consulting we provide a full range of
services to help companies achieve their goals. We are highly
creative, take a pro-active stance, and operate our business with
integrity. Add to that a responsive and consistent, but flexible,
approach to your business needs and you have a formula for success.


Public relations

      Whether writing a press release, appearing on television, or
developing a newsletter, a good public relations firm can help you do
it quickly, efficiently and consistently. An outside public relations
counselor brings an objectivity that can be invaluable in planning
your external and internal public relations strategy. At Allen
Consulting we determine your communications objectives, identify the
various audiences you are trying to reach, develop a strategy and plan
for reaching those audiences, and then select the appropriate media
for your messages. Additionally we help you formulate the larger
strategy of your company and help in defining goals and objectives and
utilize public relations strategies in achieving those goals.

Event marketing/sponsorship

      As more and more companies and communities develop events, they
need the types of talents and services offered by Allen Consulting.
Whether planning a mega-event that attracts millions, a street fair
for 5,000 or a corporate picnic for 50, the skills required are the
same. These organizational skills are the cornerstone of Allen
Consulting's achievements in developing events that are not only
successful but also profitable. The unique combination of event
management and strong sponsorship sales (with positive public
relations added to the mix) provides our clients with a successful
turn-key approach to event marketing. Allen Consulting has helped
communities such as Freehold, NJ and events such as the San Gennaro
Festival in New York achieve their revenue and marketing goals through
effective event marketing and sponsorship. These same skills and
talents can be put to work for you.

Training

      Learn from a leader. Sylvia Allen has been at the forefront of
sponsorship for more years than she cares to admit! Publisher of The
Sponsorship Newsletter, author of the definitive book on sponsorship
How To Be Successful At Sponsorship Sales, and Professor at NYU, she
lives what she teaches and teaches what she lives. Depending on your
needs - a seminar on sponsorship for your downtown community,
non-traditional revenue for your media outlet, or just general sales
training - Sylvia can provide you with a lively, highly interactive
seminar that will motivate your salespeople to be more successful.

    --30--ck/ny*

   CONTACT: Allen Consulting Inc., Homdel

   KEYWORD: NEW JERSEY
   INDUSTRY KEYWORD: ADVERTISING/MARKETING
   PROFILE: YES