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Corporate Communicators to Learn Best Practices at New Social Media Club Workshop.


SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- The Social Media Club is proud to announce, "Starting the Conversation," a day-long workshop for corporate managers, communications professionals and agency executives. The workshop is specifically designed to share actionable strategies for succeeding in corporate environments with blogs, podcasts, video and other forms of 'social' software.

The first workshop in the series will be held in Palo Alto Palo Alto, city, California
Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries.
, on June 11, hosted by SAP and sponsored in part by Society of New Communications Research, Technorati and Shift Communications.

Shel Israel Shel Israel advises technology startups on strategic communications issues. He lives in Silicon Valley, California and frequently speaks social media related topics. He is co-author [with Robert Scoble] of , co-author co·au·thor or co-au·thor  
n.
A collaborating or joint author.

tr.v. co·au·thored, co·au·thor·ing, co·au·thors
To be a collaborating or joint author of: "He and a colleague . . .
 of Naked Conversations, will serve as host-moderator of each event. He will be joined by Web Strategist strat·e·gist  
n.
One who is skilled in strategy.

Noun 1. strategist - an expert in strategy (especially in warfare)
strategian

market strategist - someone skilled in planning marketing campaigns
 Jeremiah Owyang, community marketing maven Deborah Schultz and Social Media Club founder, Chris Heuer.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Shel Israel, "I've spoken to a lot of corporate audiences in the past 18 months. The #1 question remains: 'How do I bring social media home? How do I take it into my corporate culture? How do I use it in a way that helps my company hit it out of the park?' At last, I'm part of a talented team who can give real and actionable answers and help companies succeed."

Chris Heuer added, "Social Media has proven itself to be more than just a fad. It is a cost saving and highly effective communications channel Also called a "circuit" or "line," it is a pathway over which data are transferred between remote devices. It may refer to the entire physical medium, such as a telephone line, optical fiber, coaxial cable or twisted wire pair, or, it may refer to one of several carrier frequencies , but it is more than just another tool, it is changing how organizations of all sizes relate to their customers and employees. Companies are finally ready to move beyond their fears and start real conversations. This workshop will teach them how to listen, join and start conversations that matter."

Visit http://www.socialmediaworkshop.com/ for more information and a Social Media Release.

About The Social Media Club

Social Media Club is the largest organization of Social Media professionals and corporate champions in the world (at least it seems that way to us). The Club was organized for the purpose of sharing best practices, establishing ethics and standards, and for promoting media literacy Media literacy is the process of accessing, analyzing, evaluating and creating messages in a wide variety of media modes, genres and forms. It uses an inquiry-based instructional model that encourages people to ask questions about what they watch, see and read. , which it accomplishes through its blog, local club meetings, workshops and conferences. This is the a real and virtual community where the many diverse groups of people who care about social media come together to discover, connect, share and learn. Membership includes industry leading executives, professional communicators, agencies, bloggers, podcasters, non-profits and Fortune 500 companies.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 16, 2007
Words:380
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