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Corporate Communications Broadcast Network Chooses iPhrase for Strategic Self-Service Initiative.


Business Editors/High-Tech Writers

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Oct. 14, 2003

One Step Powers Search on CCBN CCBN Central Coast Bancorp
CCBN Charles County Business Network
 StreetEvents; Directs Investors To Critical Information, Generates New Revenues and Creates A Competitive Differentiator

iPhrase(R) Technologies, Inc., the leading provider of self-service search and navigation software, today announced that its One Step(TM) natural language search and navigation platform is powering the search functions for Corporate Communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise.  Broadcast Network (CCBN), a leading provider of Web-based solutions for the investment community. CCBN selected iPhrase One Step to provide superior overall customer service, and as a competitive differentiator in the crowded financial information provider market.

iPhrase's One Step self-service search and navigation platform is powering search for CCBN's StreetEvents offering, a one-stop application where financial analysts can access live transcripts, briefs, listings of events and more. StreetEvents provides a complete solution for managing corporate disclosure and brokerage event information with advanced alerting, customizable WatchLists and a synchronized syn·chro·nize  
v. syn·chro·nized, syn·chro·niz·ing, syn·chro·niz·es

v.intr.
1. To occur at the same time; be simultaneous.

2. To operate in unison.

v.tr.
1.
 calendar.

"iPhrase is providing a new and critical tool for our main constituencies," said Greg Radner, vice president of marketing for CCBN. "Not only do we see One Step as the key to giving our customers the very best service available via the Web, but it's a major competitive differentiator for our business."

CCBN considers improved self-service a competitive advantage. The company wanted to provide an extremely fast and simple way for customers who were having difficulty searching across briefs and transcripts available on StreetEvents to access all of its rich content in a unified manner. iPhrase One Step spiders hundreds of thousands of pages of transcripts and financial information, and enables customers to get precisely the piece of information they need.

iPhrase One Step features include:

-- Proven ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). : Fortune 1000 leaders across financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
,

manufacturing and technology, service providers,

pharmaceuticals and retail trust iPhrase for their

self-service needs and have experienced the business benefits

of reduced customer service costs, higher customer

satisfaction, and increased revenue.

-- Industry Leading Accuracy: One Step delivers the industry's

most accurate results out-of-the-box, with go-live quality

relevancy without tuning. This eliminates the most common

cause for site abandonment and lost revenue - forcing users to

wade through long lists of irrelevant results.

-- Best of Breed Usability and Presentation: From initial

installation, One Step presents highly relevant results to the

user in the most direct, organized and easy to understand

manner through direct answers, navigation and guidance. This

connects users to the information they need to do business in

the fewest steps.

-- Unified access to all data and documents: One Step provides

access to unstructured Web content and documents as well as

structured databases.

-- In-depth user intelligence analytics: One Step's rich

language-based analytics synthesizes customers' questions into

valuable market feedback based on users' expressions of their

actual needs, enabling continuous improvements to the site and

business.

-- Accurate Understanding of Diverse User Expression: One Step's

linguistic and semantic processing allows users to ask for

information the way they want using the terms they know. One

Step delivers the most accurate results for keyword searches

as well as full sentence requests.

-- Ease of Integration and Deployment: One Step's

standards-compliant, service-based architecture makes

integration to a variety of enterprise environments simple,

allowing deployments to get off the ground quickly and at low

cost.

"This is the fifth blue-chip customer win in as many months in the financial services field," said Andre Pino, senior vice president of marketing, iPhrase Technologies. "Clearly, iPhrase's expertise in delivering exact results from a torrent See BitTorrent.

torrent - BitTorrent
 of critical information available to investors is key to helping our financial customers beat their competition, grow their business and realize immediate returns. iPhrase is the only self-service search and navigation vendor capable of reaching across the enterprise and delivering relevant results right away--regardless of the type of information being sought."

About CCBN

CCBN (Corporate Communications Broadcast Network) is an entrepreneurial success story in the rapidly growing industry of Internet-based corporate communications. Today, CCBN is a leading provider of Web-based solutions for the investment community, offering services that transform the way companies communicate and meet disclosure requirements while assisting investors in managing and leveraging this information. CCBN's investor relations Investor relations

The process by which the corporation communicates with its investors.
 Web site hosting, webcasting, and disclosure services are utilized by corporate communications professionals at over 3,000 companies to deliver critical information via interactive and multi-media solutions. CCBN's StreetEvents service offers institutional and individual investors a one-stop solution for managing corporate disclosure information by aggregating conference calls, webcasts, transcripts, call summaries, and other financial information into a time-saving, efficiency tool subscribed to by over 15,000 Wall Street professionals. Headquartered in Boston, MA, CCBN has additional offices in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  and London. For more information, please visit www.ccbn.com.

About iPhrase

iPhrase is the leading provider of self-service search and navigation software. iPhrase offers the patent-pending One Step platform, which combines natural language processing Natural language processing

Computer analysis and generation of natural language text. The goal is to enable natural languages, such as English, French, or Japanese, to serve either as the medium through which users interact with computer systems such as
, multi-source retrieval, dynamic presentation and in-depth analytics to simplify access to high-value information. Through superior relevancy and usability, iPhrase One Step provides a powerful return on investment in critical, customer-facing applications at leading companies such as Charles Schwab Charles Schwab can refer to:
  • Charles M. Schwab, founder of Bethlehem Steel.
  • Charles R. Schwab, founder of the brokerage.
  • Charles Schwab Corporation, the brokerage.
 & Co., Staples, Neiman Marcus Neiman Marcus

U.S. department-store chain. It was founded in Dallas, Texas, in 1907 by Herbert Marcus, his sister Carrie Marcus Neiman, and her husband, A.L. Neiman.
, LexisNexis, Lycos and TD Waterhouse TD Waterhouse is the brand used for both British and Canadian brokerages within the TD Bank Financial Group.

The brand originated as a United States brand for discount brokerage when TD purchased Waterhouse Securities.
.

iPhrase's investors include Charles River Charles River

River, eastern Massachusetts, U.S. The longest river wholly in the state, it flows into Boston Bay after a course of about 80 mi (130 km). Navigable for about 7 mi (11 km), its estuary separates the cities of Boston and Cambridge.
 Ventures, Greylock, Reed Elsevier Ventures, Sequoia Capital Sequoia Capital is a venture capital firm founded by Don Valentine in 1972. The firm's partners include Don Valentine, Pierre Lamond, Michael Moritz, Doug Leone, Mike Goguen, Mark Stevens, Jim Goetz, Sameer Gandhi, Roelof Botha, and Mark Kvamme. , TD Capital Technology Ventures and Bain Capital Bain Capital LLC is a Boston, Massachusetts-based private equity firm founded in 1984 by Mitt Romney, the former Governor of Massachusetts, and two other partners from the consulting firm Bain & Company: T. Coleman Andrews III and Eric Kriss. . Founded by former MIT MIT - Massachusetts Institute of Technology  researchers and business leaders, iPhrase has offices in Cambridge, MA and San Mateo San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , CA. For more information, please visit www.iphrase.com or call 617/577-4300.

iPhrase is a registered trademark and One Step is a trademark of iPhrase Technologies, Inc. All other trademarks are the property of their respective owners.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 14, 2003
Words:917
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