Cornfield Electronics' TV-B-Gone Teams Up with Schools, Adbusters, White Dot for TV Turn-off Week -- April 25-May 1.SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden -- Cornfield Electronics, makers of TV-B-Gone(TM), teams up with local schools, Adbusters and White Dot to help make this year's TV Turn-off Week -- April 25-May 1, an international success. "TV has become a worldwide epidemic and sadly, a way of life for some people," says Mitch Altman, inventor INVENTOR. One who invents or finds out something. 2. The patent laws of the United States authorize a patent to be issued to the original inventor; if the invention is suggested by another, he is not the inventor within the meaning of those laws; but in that of TV-B-Gone and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Cornfield Electronics. "These days you'll find a TV distracting dis·tract tr.v. dis·tract·ed, dis·tract·ing, dis·tracts 1. To cause to turn away from the original focus of attention or interest; divert. 2. To pull in conflicting emotional directions; unsettle. your attention with unwanted ads and useless information everywhere you go. I designed TV-B-Gone to give people some power over all of this, to help improve their quality of life." During TV Turn-off Week, Altman will be taking his message to local schools to talk to students about how TV-B-Gone works and how watching less TV can play an integral part in each child's future success, happiness and quality of life. "The dangers of excessive TV watching are very real," adds Altman. "Studies show that TV undermines family time, harms academic performance and encourages violence." A 2003 Harvard research study, found that each two-hour per day increment To add a number to another number. Incrementing a counter means adding 1 to its current value. of TV watching was associated with a 23 percent increase in obesity obesity, condition resulting from excessive storage of fat in the body. Obesity has been defined as a weight more than 20% above what is considered normal according to standard age, height, and weight tables, or by a complex formula known as the body mass index. . The Nielsen Index shows that the average child watches approximately 18,000 television murders before high school graduation. Altman says the idea for TV-B-Gone came when out with friends one night, they found themselves half-watching the restaurant's TV, instead of enjoying each other's company. To reclaim these types of public spaces, Cornfield Electronics has teamed up with White Dot for its international "Ruined Diners Diners can mean:
tr.v. nom·i·nat·ed, nom·i·nat·ing, nom·i·nates 1. To propose by name as a candidate, especially for election. 2. To designate or appoint to an office, responsibility, or honor. establishments ruined by the presence of television. During TV Turn-Off Week, Ruined Diners will visit these establishments passing out propaganda, demonstrating the beauty of TV-B-Gone and helping merchants realize the advantages of being "TV-FREE." Cornfield Electronics has also partnered with Adbusters for its "JammersGroup" campaign. Participants can enter their city at www.Adbusters.org to form local groups that share TV Turn-off Week plans to clean up the mental atmosphere by using their TV-B-Gone remotes. TV-B-Gone remotes are available at www.tvbgone.com, www.whitedot.org, or www.adbusters.org. TV Turn-off Network, www.TVTurnoff.org officially runs TV Turn-off Week in the U.S. White Dot officially runs TV Turn-off week in the U.K. Let TV-B-Gone help you turn off the TV -- and tune into life. |
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