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Cornea Systems Joins Forces with The ASCII Group to Reach New Customers; Marketing Partnership Will Bring Cornea's Line of Flat Panel Monitors to Small Business Users.


Business Editors/High-Tech Writers

SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--March 3, 2003

Leading flat panel display A thin display screen for computer and TV usage. The first flat panels appeared on laptop computers in the mid-1980s, and the LCD technology became the standard. Stand-alone LCD screens became available for desktop computers in the mid-1990s and exceeded sales of CRTs for the first time  manufacturer Cornea cornea: see eye.  Systems today announced that it has joined with The ASCII Group ASCII Group was founded in 1984 and is the world's oldest and largest group of independent computer solution providers and integrators with members in the US, Canada and the EU and India.  to market its line of cutting-edge display products to small business customers. The ASCII Group is the world's largest community of independent computer resellers, solution providers and value-added resellers A value-added reseller (VAR) is a company that adds some feature(s) to an existing product(s), then resells it (usually to end-users) as an integrated product or complete "turn-key" solution.  (VARs). This significant partnership will enable Cornea Systems to more effectively reach the small business community with its marketing efforts, helping to fuel the company's global growth.

The ASCII Group provides technology tools, products and services to assist independent technology resellers. It provides a forum for resellers to join together collectively to influence the industry and those with whom they do business, including hardware and software vendors and customers. Cornea Systems will leverage The ASCII ASCII or American Standard Code for Information Interchange, a set of codes used to represent letters, numbers, a few symbols, and control characters. Originally designed for teletype operations, it has found wide application in computers.  Group's more than 17 years of experience with 2,000 members to effectively deliver its value proposition to the reseller community. The company will offer ASCII Group members special discounts and other promotional tools to help fuel the success of their sales programs.

"In today's dynamic business environment, it is increasingly necessary to rely on the help of others -- in the form of strategic partners -- to support and expand one's business offerings in order to maintain a competitive advantage," said Alan Weinberger, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , at The ASCII Group. "Our newly formed partnership with Cornea Systems will help our members tackle the burgeoning flat panel display market head-on, offering quality, affordable systems and marketing them in a manner that will catch the attention of potential consumers."

Cornea Systems develops and markets a comprehensive line of cutting-edge display products and services designed to meet the changing demands and requirements of today's technology landscape. The company's complete line of visual display solutions includes feature and service options to meet any customer need. Cornea Systems relies on maintaining strong relationships with resellers and distributors to deliver its products to the end-user. The company's reseller program, the Cornea Alliance Network (CAN), focuses on providing these strategic partners with the tools necessary to make their sales programs successful.

"Channel partners are core to our business and we are thoroughly committed to helping our partners achieve their own business goals by providing them with the resources necessary for success," said Young Yoo, general manager, Cornea Systems. "We view our partnership with The ASCII Group as an extension of our own CAN program and look forward to forging new relationships with ASCII Group members, as well as expanding our visibility in the small business market."

About Cornea Systems

Headquartered in San Jose, Calif., Cornea Systems is a privately owned subsidiary of Cornea Technology, a leading manufacturer of TFT-LCD TFT-LCD Thin Film Transistor - Liquid Crystal Display  and plasma displays, located in Seoul, Korea. With innovative style and unmatched quality, Cornea Systems delivers the future of display technologies to today's desktop at an exceptional price. Cornea Systems maintains sales and support offices in Japan, Germany and the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . For more information on Cornea Systems, visit the company's Web site at http://www.corneasystems.com or call 800/681-6155.
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Publication:Business Wire
Geographic Code:1USA
Date:Mar 3, 2003
Words:504
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