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Corgi Classics Recruits George Volanakis, Former Hasbro Executive, as President and CEO.


Business Editors

HONG KONG--(BUSINESS WIRE)--March 18, 2004

Zindart Limited (Nasdaq:ZNDT) today announced the appointment of toy and collectible industry veteran George Volanakis as President and Chief Executive Officer, Corgi corgi: see Cardigan Welsh corgi; Pembroke Welsh corgi.  Classics.

Volanakis, who for more than 30 years has held senior level executive positions with many of the largest toy and collectible companies in the world, has assumed full P&L responsibility for Corgi's worldwide operations. Christopher Guest For the Lord of Appeal in Ordinary, see .

Christopher Haden-Guest, 5th Baron Haden-Guest (born February 5, 1948), is a British/American comedian, actor, writer, director, musician and Grammy Award-winning composer known as Christopher Guest.
, formerly Managing Director, Corgi, has left the company to pursue other interests.

Volanakis, most recently Executive Vice President, Hasbro Inc., will focus on lifting the profile of the company's brand and driving sales growth, particularly in the U.S. market, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Peter Gardiner, Chairman, Zindart.

"Clearly, we're delighted to have recruited such a senior industry executive to take the helm at Corgi. Everywhere George has been he's grown the business significantly, as well as improving performance," Gardiner said. "Zindart has now reached the final phase of its strategic plan, designed to harvest inherent shareholder value. Major changes have been implemented within the last two years and on-time delivery systems installed, coupled with a direct sales capability in the U.S. and Europe. We are about to enter an intensive marketing period for Corgi and George's skills in both the U.S. and international markets will be a key component of that effort."

Before joining Corgi Classics, Volanakis spent three years in the U.K. as President, Hasbro International, running the company's $1 billion international business, one-third of the company's total revenue. In addition to P&L responsibility for Hasbro's global operations Global Operations is a first-person shooter computer game developed by Barking Dog Studios and published by both Crave Entertainment and Electronic Arts. It was released in March of 2002, following its public multiplayer beta version which contained only the Quebec map. , Volanakis was Chairman of the Business Efficiency Board, a task force focused on overhead reduction throughout the Corporation. He was elected an Executive Vice President of Hasbro in 2000.

Before taking the position at Hasbro, Volanakis was President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , the Ertl Company The Ertl Company is an American toy company best known for its die-cast metal alloy collectible replicas of farm equipment and vehicles. The company is based in Dyersville, Iowa, home of the National Farm Toy Museum. , the leading producer of agricultural die-cast collectibles, where he grew sales from $80 to $250 million, annually. His efforts at Ertl have been credited with the sale of the company in 1999 to Racing Champions.

Previously, Volanakis was also Senior Vice President of Marketing, Mattel, Inc. where he led worldwide marketing for Boys' Toys. At Mattel, Volanakis grew the business by 30 percent and negotiated a long-term licensing agreement with Disney.

Earlier, Volanakis was also President and Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 (COO), MatchBox Toys, during a time when the business grew 300 percent.

Volanakis spent his early career at Milton Bradley This article or section is written like a personal reflection or and may require .
Please [ improve this article] by rewriting this article or section in an .
 Co., where he rose to the position of President & COO, Playskool, Inc.

One of the leading brands in the die-cast collectible industry, Corgi has increased its sales operations and distribution channels globally in the last three years, expanded the company's presence in the U.S. market and started to produce and market new lines of licensed and branded product for specific segments of the toy and collectible market.

Gardiner said Corgi has beefed up its product development team and has begun to offer product lines customized to specific geographic markets.

"George's knowledge of the marketing channels we're interested in further penetrating will be immensely helpful in achieving the kind of growth we're looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 from Corgi over the next couple of years," Gardiner commented.

About Zindart

Zindart is a global manufacturer, supplying a wide range of plastic, die-cast and paper products, both under its own brands and for large consumer products companies.

Zindart's operating divisions include Corgi Classics Limited Corgi Cars was launched in 1956 as a new range of die cast toy model cars by Mettoy Playcraft LTD, the toy car company founded in 1936. These new toy cars were soon a huge hit because at the time they were the only toy cars on the market that included transparent plastic windows, , Hua Yang Printing Holdings Company and Zindart Manufacturing. Corgi Classics Limited produces a high quality line of die-cast replica items sold through retail channels in the United Kingdom, where Corgi holds a large share of its market, and in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Hua Yang Printing Holdings Company produces high-quality books and specialty packaging. Zindart Manufacturing provides both product design and quality turnkey manufacturing for well-known multi-national companies that offer branded products requiring rapid, high-volume delivery.

Founded in 1978, Zindart is based in Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov.  with offices in the United States and the United Kingdom. Zindart has a website at www.zindart.com. Collectors can find more information at www.corgiclassics.com or by calling 1-800-800 CORGI.

Certain statements in this release are forward-looking. These statements are subject to risks and uncertainties that could cause actual results to differ materially from those anticipated. Such risks and uncertainties include, in addition to those discussed above and without limitation, changes in market demand for Zindart's products, changes in economic conditions, dependence on certain customers and other risks described in the company's annual report on Form 20-F for the fiscal year ended March 31, 2003. The company undertakes no obligation to revise these forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 to reflect subsequent events or circumstances.
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Publication:Business Wire
Geographic Code:4EUUK
Date:Mar 18, 2004
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