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Coral Energy Selects Salesforce.com Over Siebel Systems for On-Demand Customer Relationship Management.


Business Editors

SAN FRANCISCO--(BUSINESS WIRE)--April 22, 2003

Shell Affiliate Selects Salesforce.com On-Demand CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  Service over

Siebel Software A family of Web-based customer relationship management (CRM) applications from Siebel Systems, Inc., San Mateo, CA (www.siebel.com). A complete range of products for sales, marketing and customer service are provided.  to Flexibly Support Multiple Divisions

Salesforce.com, the technology and market leader in on-demand customer relationship management (CRM), today announced that Coral Energy, an affiliate of Shell (NYSE NYSE

See: New York Stock Exchange
:SC), has standardized on salesforce.com Enterprise Edition. Coral Energy has successfully rolled out the on-demand CRM service to multiple internal groups serving a global client base. The company has customized the flexible Enterprise Edition to match each group's standard processes, while maintaining communal processes across divisions to enable valuable real-time reporting and provide total visibility into the business for management.

"We needed a CRM system that could respond to business changes in the fast-paced energy market," said Tony Wiggs, vice president of sales and marketing, Structured Transactions Group, Coral Energy. "Salesforce.com's on-demand platform allows us to constantly evolve our CRM system to meet our changing requirements, while providing the steady stream of insight into our business that is essential to our success."

Prior to salesforce.com, Coral Energy was tracking all customer-related information via a homegrown database. The system was cumbersome to maintain, slow for users to access, and inadequate to meet Coral Energy's growing client portfolio. After considering other client/server CRM packages, Coral Energy decided to switch to salesforce.com Enterprise Edition, easily customizing the on-demand solution to match its requirements. Now users company-wide can access a single online repository of information, increasing productivity and collaboration. Sophisticated reporting functionality alerts management to deals from the very beginning, and allows key executives to proactively enter the deal process, further contributing to Coral Energy's sales success. Integration with a back-end tracking system is planned for summer 2003.

"By replacing software with on-demand CRM functionality, salesforce.com is able to offer powerful enterprise CRM capabilities without the risk and cost typically associated with CRM deployment," said Marc Benioff Marc Benioff (b. 1964) is Chairman & CEO of Salesforce.com, a leading CRM company he founded in March 1999. Born Marc Russell Benioff on September 25, 1964 in San Francisco, California USA. , chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of salesforce.com. "This proposition has obvious appeal to companies such as Coral Energy and over 6,000 of our other customers, who can see that the 'End of Software' is the beginning of their success."

A recent Gartner survey found that 42 percent of all enterprise CRM software licenses In computing, software that is copyrighted and licensed under a software license is done under a variety of licensing schemes. For end-users there are proprietary licenses and there are free software licenses, and there are proprietary Within these schemes are further classifications.  purchased are never deployed (Gartner Group (company) Gartner Group - One of the biggest IT industry research firms.

Address: Connecticut, USA.
, March 2003). In contrast, salesforce.com's utility model delivers robust CRM technology on a pay-as-you-go basis Pay-as-you-go basis

A method of paying income tax in which the employer deducts a portion of an employee's monthly salary to remit to the IRS.
 for immediate success. Salesforce.com currently has over 6,000 customers and 80,000 users in 110 countries, making it the world's most successful application utility.

About salesforce.com

Salesforce.com builds and delivers customer relationship management (CRM) applications on demand via its web services platform. The salesforce.com product suite -- Team Edition, Professional Edition, Enterprise Edition, Wireless Edition and Offline Edition -- gives companies of all sizes a complete 360-degree view of the customer. The company's award-winning CRM solutions provide integrated online sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. , customer service and support management, and marketing automation applications to help companies meet the complex challenges of global customer communication. Salesforce.com has received considerable recognition in the industry, including Editors' Choice and two Five-Star ratings from PC Magazine, two Deploy Awards from InfoWorld, Red Herring Red Herring

A preliminary registration statement that must be filed with the SEC describing a new issue of stock (IPO) and the prospects of the issuing company.

Notes:
 100, Upside Hot 100, Investor's Choice Award from Enterprise Outlook, Editors' Choice from TMCLabs, Top 10 CRM Implementation from Aberdeen Group, and InfoWorld's 2001 CRM Technology of the Year. Founded in 1999, salesforce.com is headquartered in San Francisco, with offices in Europe and Asia.

About Coral Energy

Coral Energy, an affiliate of Shell, operates as part of the global Shell Trading network in North America and provides a comprehensive portfolio of energy-related products and services associated with wholesale natural gas and power marketing and trading. Coral acts as the marketer of Shell's North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 natural gas production and benefits from access to a strategic portfolio of power generation and gas storage assets. Coral also is aligned with the power generation activities of InterGen, which is a joint venture of Shell and Bechtel and a 30-percent equity owner of Coral.

Salesforce.com and The End of Software are registered trademarks of salesforce.com, Inc., San Francisco, California “San Francisco” redirects here. For other uses, see San Francisco (disambiguation).

The City and County of San Francisco (EN IPA: [sænfrənˈsɪskoʊ] 
. Other names used may be trademarks of their respective owners.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 22, 2003
Words:690
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