Copywriting That Sells High Tech.Copywriting Copywriting is the process of writing the words that promote a person, business, opinion, or idea. It may be used as plain text, as a radio or television advertisement, or in a variety of other media. That Sells High Tech Janice M. King WriteSpark Press 558 241st Lane SE, Sammamish, WA 98074 0976639602 $49.95 www.writespark.com Copywriting That Sells High Tech by award winning copywriter Janice King is the comprehensive reference to effectively writing a marketable and compelling piece of public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most material for high-tech products and services. Introducing the reader to literally hundreds of ideas and tactics used to create the most desirable product descriptions possible, Copywriting That Sells High Tech explores an innovative and productive approach to copywriting. Copywriting That Sells High Tech is very strongly recommended to all aspiring as·pire intr.v. as·pired, as·pir·ing, as·pires 1. To have a great ambition or ultimate goal; desire strongly: aspired to stardom. 2. copywriters This is a list of well-known advertising copywriters who founded a major multinational agency, have been inducted into an advertising hall of fame, or have been recognized with a lifetime achievement award. and marketing specialists for its scrutiny of such an otherwise sparsely covered topic. |
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