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CopperCom Launches First Web-Based Market Education Campaign for Voice over DSL; Industry Analysts and DSLAM Vendors Provide Insights into System Requirements.


SANTA CLARA Santa Clara, city, Cuba
Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba.
, Calif.--(BUSINESS WIRE)--April 6, 1999--CopperCom Inc., a Silicon Valley company that is 'Giving Voice to DSL DSL
 in full Digital Subscriber Line

Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary
(TM),' today launched the first Web-based market education campaign for voice over DSL at www.coppercom.com.

The company interviewed more than 60 service providers about the system requirements To be used efficiently, all computer software needs certain hardware components or other software resources to be present on a computer system. These pre-requisites are known as (computer) system requirements and are often used as a guideline as opposed to an absolute rule.  for delivering voice over DSL. CopperCom's 'The Many Voices of DSL(TM)' education program summarizes the findings of these interviews, and also includes input from notable industry analysts and telecommunications equipment suppliers.

"Incumbent and competitive telecommunications service providers A Telecommunications Service Provider or TSP is a type of Communications Service Provider that has traditionally provided telephone and similar services. This category includes ILECs, CLECs, and mobile wireless companies.  around the world told us that delivering multiple voice lines and high-speed data services over DSL is a revolutionary new application for broadband services," said Jennifer Stagnaro, CopperCom's vice president of marketing.

"As a new step forward in delivering integrated bundled services to small businesses and residences, voice over DSL must conform to Verb 1. conform to - satisfy a condition or restriction; "Does this paper meet the requirements for the degree?"
fit, meet

coordinate - be co-ordinated; "These activities coordinate well"
 service providers' system requirements for implementing this technology. And, for the market to truly embrace a new technology, there must be both an understanding through education and industry standards."

CopperCom's Web-based education campaign revolves around the five system requirements for voice over DSL that were identified in the interviews with service providers -- True Telephony(TM), Seamless Integration An addition of a new application, routine or device that works smoothly with the existing system. It implies that the new feature or program can be installed and used without problems. Contrast with "transparent," which implies that there is no discernible change after installation. , Flexible and Efficient, Easy to Provision and Manage, 99.999% Reliability. The education program has been launched highlighting the first two of these system requirements, and information about each of the others will be added one at a time over the next couple of months.

-- True Telephony - True telephony for voice over DSL is defined as

the ability to deliver the same services at the same level of

quality as traditional analog phone The original telephone technology, which converts air vibrations into an analogous electrical frequency. Unless a key telephone system, digital PBX or voice over IP (VoIP) is used, most homes and small offices still use analog phones, and the local loop is mostly analog.  services. These include

guaranteed toll-quality voice, so customers get the same voice

quality that they've come to expect over conventional analog

phone connections. True telephony also means that people can use

existing phones, fax machines, modems, key systems, and PBXs, and

can retain the same Centrex and Class calling features, such as

call-waiting, call-forwarding, *69 call back, and voice mail,

that they use today.

-- Seamless Integration Voice over DSL must support existing

standards for seamless integration at both the Central Office and

the Customer Premises. As competition in telecommunications

continues to heat up, service providers are looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 ways to

cost-effectively augment their offerings while protecting the

huge investment they've already made in their network

infrastructure. Therefore, equipment to deploy DSL applications,

such as integrated voice and data services, must seamlessly

integrate with existing network equipment as well as be easy to

install and scale with what is previously in place. For the small

office consumer and upscale residence, seamless integration means

that they can simply plug in existing telephones, key systems and

fax machines into their voice over DSL box.

About CopperCom

CopperCom is paving the way for the next generation of high-bandwidth applications. The company designs, develops, and markets a new class of DSL (Digital Subscriber Line See DSL.

(communications, protocol) Digital Subscriber Line - (DSL, or Digital Subscriber Loop, xDSL - see below) A family of digital telecommunications protocols designed to allow high speed data communication over the existing copper telephone lines between end-users and
) products and technology that let phone companies deliver high-speed data and multiple telephone lines simultaneously over a single, conventional copper wire pair. To date, DSL products have delivered miraculously fast data services, including Internet access See how to access the Internet.  and telecommuter A person who telecommutes. See telecommuting.  access, over the existing telephone infrastructure.

But DSL has yet to show its ability to deliver local telephony access simultaneously with high-speed data access. In addition, for Complete DSL to make sense, it must provide this voice support without requiring any change-out of existing equipment or network management systems.

CopperCom is a privately held Silicon Valley company that is Giving Voice to DSL. The company was founded to address a worldwide market that is at the crossroads of voice and data convergence. It recently was one of ten companies chosen as 'Most Likely to Succeed' at the Network Outlook '99 conference hosted by Technologic Partners. CopperCom was selected for the "Investors' Choice" honor from among 87 privately financed technology companies that presented their business plans to an audience of several hundred venture capitalists Venture Capitalist

An investor who provides capital to either start-up ventures or support small companies who wish to expand but do not have access to public funding.

Notes:
Venture capitalists usually expect higher returns for the additional risks taken.
, money managers, investment bankers, and industry executives.

CopperCom has built a strong management team with expertise across both the data and voice networking industries, international depth in Europe, Asia and North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  markets, and management experience in start-ups as well as large multinationals. The company has attracted engineering talent from AT&T, Ericcson, Northern Telecom, Ascend, Ipsilon, Fore, Advanced Micro Devices, Network Equipment Technologies, Bay Networks and Madge Networks Madge Networks NV. founded by Robert Madge and best known for its work with Token Ring, was a global leader and pioneer of high speed networking solutions in the mid 1990s, and also made significant contributions to technologies such as Asynchronous Transfer Mode (ATM) and Ethernet. . CopperCom can be contacted via telephone at 408/567-9277, fax at 408/567-9558, and the Internet at www.coppercom.com.

CopperCom, Giving Voice to DSL, The Many Voices of DSL, and True Telephony are trademarks of CopperCom Inc. Other trademarks appearing in this document are the property of their respective owners.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Apr 6, 1999
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