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Coors Light Concorde set to break around-the-world speed record.


NEW YORK--(BUSINESS WIRE)--August 15, 1995--A group of lucky travelers, adventures and thrill-seekers today began the ride of their lives.

They are on-board the Coors Light Concorde, which took off at noon EDT EDT
abbr.
Eastern Daylight Time


EDT Eastern Daylight Time

EDT n abbr (US) (= Eastern Daylight Time) → hora de verano de Nueva York

EDT 
 from JFK International Airport, with a goal of shattering the Guinness Book of World Records around-the-world aviation speed record--currently 32 hours, 49 minutes and 3 seconds. If all goes according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 plan, the special Air France Air France
 in full Compagnie Internationale Air France

French passenger and cargo airline with more than 200 destinations in some 80 countries. It introduced supersonic Concorde service in 1976, but financial loss led the company to cease its Concorde
 flight will return to JFK at approximately 8:44 p.m., Aug. 16, eclipsing the old record by about five minutes.

"No company has ever put together a high-flying consumer promotion like this," said Lee Buxton, director of promotions for Coors Brewing Company. "This is going to be one very rapid-paced Coors Light event. The most appropriate words I can think of are 'fasten your seatbelts.'"

Forty-eight of the lucky passengers represent winners of a unique Coors Light Memorial Day consumer sweepstakes. Thousands of people from across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  entered the contest to win a seat on the Concorde. Winners range from a 21-year-old New Jersey student to an 80-year-old thrill seeker from the Bronx. Winners represent 18 states. There are 32 men and 16 women. They will bolt Will Bolt (born November 1, 1979) played baseball for the Nebraska Cornhuskers in 1999 through 2002. He played shortstop and second base. He was the team captain in 2001 and 2002 where they went to the College World Series both years. He finished his career holding 6 school records.  around the Earth on the Coors Light Concorde at speeds up to 1,350 miles per hour.

The history-making flight will make refueling stops in Toulouse, France; Dubai, United Arab Emirates United Arab Emirates, federation of sheikhdoms (2005 est. pop. 2,563,000), c.30,000 sq mi (77,700 sq km), SE Arabia, on the Persian Gulf and the Gulf of Oman. ; Bangkok, Thailand; Guam; Honolulu and Alcapulco, Mexico. Flying time is estimated at 23 hours, 24 minutes, plus ground time of approximately nine hours, 20 minutes.

Michel Dupont, a veteran Air France Concorde pilot, will be at the controls of the plane. Sweepstakes winners will be joined on the Coors Light Concorde by race car driver Kyle Petty Kyle Eugene Petty (Born June 2, 1960 in Randleman, North Carolina) is an American NASCAR driver, the son and grandson of racing legends Richard Petty and Lee Petty, respectively. He drives the #45 Marathon Petroleum Company Dodge Charger for Petty Enterprises.  and Apollo X/Apollo-Soyuz Commander Lt. Gen. Thomas P. Stafford, two individuals who are very familiar with high speeds.

"Others relax at home or head to the Bahamas for a vacation," said Petty. "I'm looking forward to kicking back on the Coors Light Concorde and relaxing at MACH 2," he said.

Coors Light is the sole sponsor of the promotion and flight, which was created in coordination with Air France, Concorde Spirit Tours and NatCom.

The existing record is held by an Air France Concorde jet and was set in a westerly direction Oct. 12-13 1992. To beat that record, the Coors Light Concorde will fly eastward 25,448 statute miles at an average speed of 1,088 miles per hour at an average cruising altitude A level determined by vertical measurement from mean sea level, maintained during a flight or portion thereof.  of 58,000 feet. A total of 98 people will be on the record-attempting flight, including several flight crews, medical personnel and officials from the companies that put the promotion together.

CONTACT: Ed Van Den Ameele, 908/548-1155

Dave Taylor, 303/277-3347

Bruce Haxthausen (Air France) 212/830-4482
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 15, 1995
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