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Coors Light(R) Celebrates Hispanic Heritage Month by Donating to National Hispanic University at the Raiders Fiesta Latina! Game.


OAKLAND, Calif. -- In celebration of the Raiders Hispanic Heritage Day, Coors Light will donate $20,000 to the National Hispanic University The National Hispanic University, is a small, private university located in East San Jose, California. The university was founded in 1981 in Oakland, California. In 1990 the university opened a San Jose campus and moved to a larger facility in Oakland, and in 1994 closed both  (NHU NHU Natural History Unit (BBC)
NHU Network Hub Unit
). Coors Light will present the donation to NHU on the field prior to the Raiders' Hispanic Heritage Day game against Cleveland on October 1.

"Each year we strive to provide more Hispanics with the opportunity of a multicultural university education," said Dr. David Lopez, president of NHU. "Coors Light's donation helps our institution continue to grow and meet our goals."

NHU is a nonprofit four-year university established in 1981 to serve the needs of Hispanics, women, minorities and other students. Coors' donation will support adult education at NHU.

"Coors is a long-time supporter of education in the Hispanic community," said Olga Garcia, corporate relations manager for Coors Brewing Company. "This donation has a direct and positive impact on the Hispanic community in the Bay Area and nationwide, and we thank NHU for their outstanding track record and the valuable service they provide."

Coors Light is the official beer sponsor of the NFL NFL
abbr.
National Football League

NFL (US) n abbr (= National Football League) → Fußball-Nationalliga
 and an official sponsor of the Oakland Raiders.

"The popularity of fE[bar]tbol americano among Latinos continues to grow at an accelerated rate," said Paul Mendieta, director of Hispanic marketing for Coors Brewing Company. "The Oakland Raiders have increasingly engaged their Latino fans making them an ideal sponsorship for Coors Light."

About Coors Brewing Company:

Coors Brewing Company is a subsidiary of Molson Coors Brewing Company Molson Coors Brewing Company (TSX: TAP; NYSE: TAP) is a company that was created by the merger of two of North America's largest breweries: Molson of Canada, and Coors of the United States, on February 9, 2005. , (NYSE NYSE

See: New York Stock Exchange
: TAP)(TSX TSX Toronto Stock Exchange (TSE before April, 2002)
TSX Transfer from Stack Pointer to Index
TSX True Space Extension
: TAP). It is the third largest brewer in the U.S. The company's U.S. brands include Coors Light, Molson Canadian, Coors, Killian's Irish Red, Keystone, Blue Moon, Coors NA and Zima XXX. For more information on Molson Coors, visit the company's Web site, www.molsoncoors.com.
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Publication:Business Wire
Date:Sep 27, 2006
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