Coopers & Lybrand L.L.P. Examines Intermind Communicator Subscriber Practices and Attests to Intermind's User Privacy and Anonymity Declarations; The Big 6 Firm Has Evaluated Intermind's Back-end Processes That Support Subscriber Anonymity.SEATTLE--(BUSINESS WIRE)--March 3, 1997--Intermind Corporation announced today that Coopers & Lybrand L.L.P. has evaluated and tested the internal controls that support Intermind Communicator subscriber privacy and has attested to Intermind's assertions of user anonymity. The Big 6 firm has reviewed Intermind's security, technical and operational controls in place that are designed to ensure anonymity of subscriber identity. These controls include network firewalls, encryption, and logical and database security. Last October Intermind released its first product, Intermind Communicator, a push technology that has achieved unprecedented acceptance in the market and allows anyone to anonymously (if they choose) select and subscribe to Verb 1. subscribe to - receive or obtain regularly; "We take the Times every day" subscribe, take buy, purchase - obtain by purchase; acquire by means of a financial transaction; "The family purchased a new car"; "The conglomerate acquired a new company"; specific information from various Web sites, and automatically receive notification of any updates to those interest areas -- right inside their browser. "More people are concerned these days about revealing their personal information over the Internet," said Stan Lepeak, program director with the Meta Group. "On the one hand, the openness of the Internet is great; on the other, it potentially leaves the door wide open for people to abuse the privacy rights of individuals. "Approaches like Intermind's, which retains the subscriber's anonymity, can work well for both parties. Users can remain anonymous if they choose and still get the information they need, while publishers can deliver specific information to a targeted audience and receive valuable and honest feedback from their subscribers." Intermind Communicator's integrated Measurement and Feedback System enables Web publishers to gain invaluable insight on their subscribers' interests while protecting individual anonymity. When publishers create Web channels using Intermind Communicator, their subscribers' activity generates a variety of reports that detail their interests and reactions to their channel content, while retaining user anonymity. These Measurement and Feedback System reports will give publishers valuable insight on their visitors by answering questions like: "How many people am I reaching? Who are they? What is important to them? What channels and topics are most effective?" Publishers can access their reports online through Intermind Communicator at any time. "Intermind's retention of Coopers & Lybrand to report on the Communicator's anonymity feature is indicative of the company's commitment to fostering trust and confidence between Web publishers and users," said Russell J. Sapienza Jr., partner of Coopers & Lybrand's Internet Assurance Services Assurance services have been defined by the American Institute of Certified Public Accountants (AICPA) as 'Independent Professional Services that improve information quality or its context'. Practice. "Intermind is the first `push' technology company to receive our examination opinion. Privacy continues to be a key concern for many individual and organizational users and the Intermind Communicator is an effective means for users to retain anonymity." Intermind's enhancement to the Web has rallied support from a diverse collection of publishers using Intermind Communicator to create channels and establish a two-way relationship with their audience. More than 100 national organizations such as PBS PBS in full Public Broadcasting Service Private, nonprofit U.S. corporation of public television stations. PBS provides its member stations, which are supported by public funds and private contributions rather than by commercials, with educational, cultural, ONLINE, EDGAR Edgar or Eadgar (both: ĕd`gər), 943?–975, king of the English (959–75), son of Edmund, king of Wessex. In 957 the Mercians and Northumbrians rebelled against Edgar's brother Edwy and chose Edgar as their king. ONLINE, Addicted ad·dict·ed adj. 1. Physiologically or psychologically dependent on a habit-forming substance. 2. Compulsively or habitually involved in a practice or behavior, such as gambling. to Noise, CBS News CBS News is the news division of American television and radio network CBS. Its current president is Sean McManus who is also head of CBS Sports. Current productions Current television shows
(Chief Information Officer) The executive officer in charge of information processing in an organization. Online, Tuneup.com, Polygram Records, Pulver.com, Adam Engst's Tidbits TidBITS is an award-winning electronic newsletter and web site dealing primarily with Apple Computer and Macintosh-related topics. Internet publication TidBITS has been published weekly since April 16, 1990, which makes it one of the longest running Internet publications. , WIN95 Magazine, iWorld, Infinite Pictures, Epson America Inc., H.O.T! Coupons, Submit It! and Republican National Committee, with the list growing daily. Updates on newsletters, sports, world news, music, entertainment, politics, car purchases, catalogs, coupons, gardening, software updates, press releases and intranet information are all becoming commonplace uses of Intermind Communicator by thousands of subscribers worldwide. Intermind's "Statement of Subscriber Privacy Objectives" can be found on Intermind's Web site at http://www.intermind.com/prod_demo/coopers_objectives.html . About Intermind Intermind is a rapidly-growing communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. developing advanced technology solutions that will forever change the way people communicate with each other. Its object-based solutions dynamically bring together people's unique interests with the information they want, when they want it, and how they want it. Intermind released its first revolutionary product, Intermind Communicator, based on these principles, in October of 1996. Intermind Corporation is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. headquartered in Seattle, with backing from a number of prominent institutional and accredited investors Accredited Investor A term used by the Securities and Exchange Commission (SEC) under Regulation D to refer to investors who are financially sophisticated and have a reduced need for the protection provided by certain government filings. Also known as "qualified purchaser". , including two Craig McCaw Craig McCaw (b. August 11, 1949 in Centralia, Washington) is the second of four sons of Marion and John Elroy McCaw. The Seattle-area businessman and entrepreneur achieved success as a pioneer in the cellular phone industry. companies. Additional information is available at http://www.intermind.com, or toll-free at 800/625-6150 or 206/812-8408 in Seattle. CONTACT: Intermind Corp. Alane Moran, 206/812-9147 alanem@intermind.com or Network Associates Holly Hagerman, 801/373-7888 hollyh@netassoc.com |
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