Cooper Iverson Marketing Expands E-Commerce Division With New Accounts and New Talent.

SAN DIEGO--(BUSINESS WIRE)--June 28, 1999--

Cooper Iverson Marketing (CIM), San Diego's leading high-technology public relations firm, today announced the expansion of the company's e-commerce division.

The proliferation of the e-commerce market has fueled significant growth for the nine-year-old firm with the acquisition of both new clients and new talent. National and local companies are utilizing CIM's extensive public relations experience in order to elevate their products' visibility in this highly competitive marketplace.

"The importance of a well-planned and quickly executed public relations program is vital to any company's success in this burgeoning industry," said David Lowe, Unify director of market development. "With Cooper Iverson's proven success and talented e-commerce team, we are confident in the agency's ability to bring our company and products to the forefront of this growing market."

E-commerce Division Services New Accounts

During the past three years, CIM has acquired a number of new e-commerce accounts. To accommodate the rapid growth among its client base, CIM created a specialized division within the company to provide greater support for its e-commerce vendors. Representing companies such as webMethods Inc., Miva Corp., ENEN.com and Contigo Software, Cooper Iverson Marketing has gained a secure foothold in the e-commerce industry. CIM's extensive knowledge of market trends and established relationships with industry press and analysts enables the agency's clients to achieve increased mindshare and marketshare within the e-commerce arena.

Unify and OLM have both recently retained the services of the e-commerce team at Cooper Iverson Marketing. Unify Corp. (Nasdaq:UNFY) is a global provider of complete, end-to-end e-commerce solutions designed to deliver market advantages, increased brand awareness and new revenue streams to corporations worldwide. With an installed base of more than 375,000 customers, Unify is a trusted leader in the movement to guide today's highly-competitive companies into the complex world of conducting business online. OLM is a leading provider of Web-hosting, Internet portal, e-commerce, and custom Internet software and services. Founded in 1996, the company has tripled its growth every year and currently hosts more than 50,000 domains worldwide. OLM is currently the sixth largest Web-hosting company in the industry.

Leading the newly expanded e-commerce division is Stella Vanderpool. Vanderpool has recently been promoted to account supervisor and will be managing the strategic planning, positioning and program implementation for all accounts within the e-commerce division. In addition, Vanderpool will be responsible for overseeing CIM's business development efforts. Vanderpool has been with Cooper Iverson Marketing for more than four years.

CIM Attracts New Talent

In order to accommodate the influx of new business in 1999, Cooper Iverson Marketing has hired Account Executive Peter Van Rossum and Assistant Account Executive Karen Goldstein. Van Rossum recently served as an account executive at the Benjamin Group and comes to CIM with more than three years of high-technology public relations experience. He has been brought on to provide strategy, support and additional technical expertise to the e-commerce division. Goldstein has joined CIM to assist the agency with marketing communication and technical writing. Most recently, Goldstein served as a contributing writer for a San Diego newspaper. Laine Vehar has also been hired as CIM's new office manager.

The growth CIM has experienced in the first half of 1999 prompted an earlier than expected office expansion. CIM has moved into an accompanying suite, and now occupies the entire south wing of the Union Bank building in uptown San Diego.

About Cooper Iverson Marketing

Cooper Iverson Marketing was founded in 1990 to assist technology firms in attaining visibility in the burgeoning business marketplace. Since then, the company's flexible programs have leveraged a mix of media channels to effectively communicate clients' messages to targeted audiences in the most timely manner. Cooper Iverson Marketing's areas of expertise include, but are not limited to: e-commerce, Internet products and services, application development tools, computer hardware and software, industrial computing, wireless networking, customer relationship management, embedded systems, data mining and graphics.

For more information, contact Cooper Iverson Marketing, 3900 Fifth Ave., Suite 280, San Diego, Calif., 92103. Phone: [phone]; Fax: [phone]; Web site: http://www.coopiver.com.