Cooke Pharma to Test Market HeartBar in Sacramento/Stockton Area.SACRAMENTO, Calif.--(BW HealthWire)--Dec. 10, 1998-- First Medical Food to Significantly Improve Circulation and Pain Free Walking Distance for Consumers With Coronary Artery and Vascular Disease Cooke Pharma Inc., a Bay Area cardiovascular nutritional product company, announced today that is has started to test market HeartBar(TM), the first medical food for the dietary management Dietary Managers specialize in providing optimum nutritional care through foodservice management. They work in hospitals, long-term care, schools, correctional facilities, and other non-commercial foodservice settings. of coronary artery coronary artery n. 1. An artery with origin in the right aortic sinus; with distribution to the right side of the heart in the coronary sulcus, and with branches to the right atrium and ventricle, including the atrioventricular branches and and vascular disease, in the Sacramento and Stockton areas. HeartBar(TM) is now available in drug stores and supermarket pharmacies in the Sacramento/Stockton area. "Clinical evidence strongly demonstrates that eating two HeartBars(TM) a day significantly improves blood flow and increases pain free walking distances by 66 percent. Consumers should check with their doctors if they would like to try HeartBar(TM)," said John Cooke John Cooke may refer to:
"HeartBar(TM) is a significant medical advancement. It will help improve the lives of more than 13 million people throughout the country who suffer from diagnosed coronary artery or vascular disease. We have spent more than 10 years developing the science. HeartBar(TM) is the first arginine-enriched medical food that has been clinically proven to enhance the body's production of nitric oxide nitric oxide or nitrogen monoxide, a colorless gas formed by the combustion of nitrogen and oxygen as given by the reaction: energy + N2 + O2 → 2NO; m.p. −163.6°C;; b.p. −151.8°C;. . "In my lab at Stanford we found that reduced nitric oxide levels are indicators of vascular disease. By boosting nitric oxide production, HeartBar(TM) significantly increases blood flow throughout the entire body," he said. One of Sacramento's leading cardiologists, Dr. Joseph Kozina, is recommending HeartBar(TM) to his patients. "My patients are eager to try this new approach -- a good tasting food bar that is backed by rigorous science. There is great potential for improving the quality of my patients life with this product." "We are very excited to be the first company to offer a new therapeutic approach -- a medical food -- to consumers in Northern California who have been diagnosed with coronary artery or vascular disease. The medical community recognizes that most people with coronary artery and vascular disease do not receive enough arginine arginine (är`jənĭn), organic compound, one of the 20 amino acids commonly found in animal proteins. Only the l-stereoisomer participates in the biosynthesis of proteins. from their normal diet. We developed HeartBar(TM) to address these valid needs in a convenient, good tasting product. "Consumers interested in trying HeartBar(TM) should see their physician regularly so that he or she can monitor HeartBar's(TM) effectiveness," said Darlene Walley, Ph.D., President of Cooke Pharma. "Consumers are demanding new approaches to help them protect themselves against diseases. Clearly, they prefer good tasting food products backed by solid science. By launching HeartBar(TM) Cooke Pharma is poised to be a leader in the medical foods industry, a business that is expected to top $700 million by the year 2001," said Tom Aarts, Editor of The Nutrition Business Journal, the publication of record for the nutraceutical industry. The main ingredient in HeartBar(TM) is L-arginine, an amino acid amino acid (əmē`nō), any one of a class of simple organic compounds containing carbon, hydrogen, oxygen, nitrogen, and in certain cases sulfur. These compounds are the building blocks of proteins. that is required for the production of nitric oxide, the body's most potent vasodilator vasodilator /vaso·di·la·tor/ (-di-la´ter) 1. causing dilatation of blood vessels. 2. a nerve or agent that does this. va·so·di·la·tor n. . In early October Drs. Furchgott, Murad, and Ignarro were awarded the 1998 Nobel Prize Nobel Prize, award given for outstanding achievement in physics, chemistry, physiology or medicine, peace, or literature. The awards were established by the will of Alfred Nobel, who left a fund to provide annual prizes in the five areas listed above. in Medicine for their work discovering the role nitric oxide plays as a signaling molecule in the cardiovascular system cardiovascular system: see circulatory system. cardiovascular system System of vessels that convey blood to and from tissues throughout the body, bringing nutrients and oxygen and removing wastes and carbon dioxide. . HeartBar(TM) uses the same mechanism of action that was awarded the 1998 Nobel Prize in Medicine. Two HeartBars(TM) contain more than 6 grams of L-arginine. Normal consumption is less than 5 grams per day, which may be insufficient for people with heart disease or risk factors for heart disease such as high cholesterol Cholesterol, High Definition Cholesterol is a fatty substance found in animal tissue and is an important component to the human body. It is manufactured in the liver and carried throughout the body in the bloodstream. , tobacco, diabetes, high blood pressure and estrogen deficiency. Two HeartBars(TM) also contain the preferred levels of vitamins C, E, B6 and B12. The soy protein base is also a rich source of phytoestrogens Phytoestrogens Compounds found in plants that can mimic the effects of estrogen in the body. Mentioned in: Premenstrual Syndrome phytoestrogens, n.pl plant-derived estrogen analogs. . All the ingredients work together to increase the amount of nitric oxide in the body. More than 150 clinical studies and more than a decade of research at The Mayo Clinic, Harvard and Stanford Medical Schools establishes that L-arginine, the main ingredient in HeartBar(TM), significantly improves circulation and significantly increases pain free walking distance. Much of the research behind HeartBar(TM) has been published in top-tier peer reviewed journals such as Lancet, Circulation and The Journal of the American College of Cardiology The American College of Cardiology (ACC) is a nonprofit medical association established in 1949 to educate, research and influence health care public policy. The president for the 2006–2007 year is Steven E. Nissen. [1] The organization has 39 chapters in the U.S. . Dr. John Cooke is an internally recognized expert on vascular medicine. He has published more than 100 journal articles and was recently featured on the PBS's Newshour with Jim Lehrer program to explain the importance of the science behind the 1998 Nobel Prize in medicine. Cooke Pharma Inc., founded in 1995, is a leader in the development and marketing of innovative cardiovascular nutritional products. Its primary goal is to develop, scientifically validate, and bring to market new therapeutic formulations of nutrients that enhance cardiovascular health. For product or science information contact Dr. Darlene Walley, President, at 650/594-5961, ext. 21 or contact us at www.cookepharma.com. Editor note: Product photo sent via BusinessWire and available on www.businesswire.com |
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