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Convera Appoints Senior Vice President of Marketing to Executive Management Team; Seasoned Professional to Lead Marketing Initiative.


VIENNA, Va. -- Convera Corporation Convera was formed in December 2000 by the merger of Intel's Interactive Services division and Excalibur Technologies Corporation. Until 2007, Convera's primary focus was the enterprise search market through its flagship product, RetrievalWare, which is widely used within the secure  (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:CNVR CNVR Conveyor ), a leading provider of search technologies to commercial enterprises and government agencies, today announced that technology industry veteran Toni Lee Rudnicki has joined the Company in the newly created role of Senior Vice President of Marketing. A highly accomplished senior level marketing executive, Ms. Rudnicki has successfully defined and implemented marketing and branding strategies for both private and public companies. The appointment of Ms. Rudnicki, and the creation of this new role, is the latest step in the Company's drive to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 the growing demand for its semantic search Semantic Search attempts to augment and improve traditional Research Searches by leveraging XML and RDF data from semantic networks to disambiguate semantic search queries and web text in order to increase relevancy of results.  solutions.

"As we rapidly pursue the transformation of Convera's business into four key market segments, we recognize the need to place more focus and energy on the marketing efforts," said Kurt Gastrock, Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
. "Toni Lee brings an impressive blend of both tactical and strategic marketing expertise, and we are delighted to have her on board at such an exciting and pivotal time for the Company."

Before accepting the new position at Convera, Ms. Rudnicki had been the Chief Marketing Officer for Tandberg, a video conferencing See videoconferencing.

(communications) video conferencing - A discussion between two or more groups of people who are in different places but can see and hear each other using electronic communications.
 company. Ms. Rudnicki has also held positions from worldwide marketing director to vice president of marketing with companies such as Aspen Technology Aspen Technology (NASDAQ: AZPN) provides software and professional services to the manufacturing and process industries which allows companies to model, manage, and control their operations.

AspenTech was founded in 1981 by MIT professor Dr.
, ProActivity, AMR (1) (Adaptive Multi-Rate) A variable rate speech codec selected by the 3GPP for the 3G evolution of the GSM cellphone system (WCDMA). Using the Algebraic CELP (ACELP) compression technology, AMR provides toll quality sound at transmission rates from 4.75 to 12.  Research, and Digital Equipment Corporation.

In her position as Senior Vice President of Marketing, Ms. Rudnicki will be responsible for all global marketing activities including analyst relations Analyst relations is a corporate communications and public relations activity whereby businesses aim to influence technology industry analysts (also known as research analysts) who work for independent research and consulting firms. The two largest U.S. , advertising, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , branding, messaging, strategic marketing, product management, alliance marketing, and marketing communications.

About Convera

Convera is a leading provider of search technologies to commercial enterprises and government agencies. Through its two offerings, Excalibur(TM), a newly developed Web search solution and RetrievalWare(R), its enterprise search product, Convera offers unique search technology capable of providing an integrated results page derived from both intranet and Internet content. Convera's technologies manage vast stores of structured and unstructured information that exist within internal repositories and on the Web by providing highly scalable, fast, accurate and secure search capabilities across text, video, image and audio information, in multiple languages. More than 900 customers in 40 countries rely on Convera search solutions to power a broad range of mission-critical applications. For more information, contact Convera at 800-755-7005, via e-mail at info@convera.com or on the Web at www.convera.com

This release, including any statements from Convera personnel, contains statements about Convera's future expectations, performance, plans, and prospects, as well as assumptions about future events. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties, including without limitation, business and economic conditions and trends; the ability to continue funding operating losses; fluctuations in operating results including impacts from reduced corporate IT spending and lengthier sales cycles; continued success in technological advances and development including the Excalibur Web offering; possible disruption in commercial activities caused by terrorist activity and armed conflict, such as changes in logistics and security arrangements; reduced customer demand relative to expectations; competitive factors; and other risk factors listed from time to time in the company's reports to the Securities and Exchange Commission. Actual results may differ materially from our expectations as the result of these and other important factors relating to Convera's business and product development efforts, which are further described in Convera's filings with the SEC. These filings can be obtained from the SEC's website located at www.sec.gov. Any forward-looking statements are based on information available to Convera on the date of this release, and Convera assumes no obligation to update such statements. The Convera design logo and the following are worldwide trademarks of Convera: Convera(R), RetrievalWare(R), Excalibur(TM) and Screening Room(R). The names of actual companies and products mentioned herein, if any, may be the trademarks of their respective owners.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
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Publication:Business Wire
Date:Mar 27, 2006
Words:635
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