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ContextWeb to Present at Outsell's Go! 2005 Conference; CEO Anand Subramanian to Speak on the Myths and Realities of Contextual Advertising.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- ContextWeb, a leading provider of high-precision, real-time contextual advertising Contextual advertising is the term applied to advertisements appearing on websites or other media, such as content displayed in mobile phones, where the advertisements are selected and served by automated systems based on the content displayed by the user.  solutions, today announced that CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Anand Subramanian is a featured speaker of Outsell's Go! 2005 conference, taking place September 18-20, 2005 at the Lansdowne Resort in Leesburg, Virginia Leesburg is a historic town and is the county seat of Loudoun County, Virginia, United States of America. Located approximately 40 miles west-northwest of Washington, D.C. . Mr. Subramanian will also present in a panel discussion at the conference.

Led by Outsell out·sell  
tr.v. out·sold , out·sell·ing, out·sells
1. To surpass (another) in an amount sold: a book that outsold all others of its kind.

2.
, Inc., the leading research and advisory firm providing actionable Giving sufficient legal grounds for a lawsuit; giving rise to a Cause of Action.

An act, event, or occurrence is said to be actionable when there are legal grounds for basing a lawsuit on it.
 market analytics, Go! brings together leading executives to share the innovative solutions and ideas shaping the publishing and information industries.

As a featured speaker, Mr. Subramanian will speak during the Driver 10 portion of the show on a topic titled, "The Myths and Realities of Contextual Advertising." He will address what defines contextual advertising and how it helps marketers meet their customer acquisition goals. Additionally, Mr. Subramanian will explore why contextual advertising is one of the most effective methods of maximizing advertising revenue and monetizing inventory without compromising customer loyalty.

Mr. Subramanian will also present with the online advertising industry's leading CEOs as part of a panel titled, "View From the Top." The panel will look at the evolution of online advertising and how key players in the industry are continually reshaping the space. Mr. Subramanian will contribute his expertise in being a market innovator and thought leader from his years of leading Years of Lead may refer to:
  • Years of Lead (Morocco) (années de plomb), 1970's-80s
  • Years of Lead (Italy) (anni di piombo), 1960s-70s and the strategy of tension
  • The Brazilian military dictatorship (anos de chumbo), from 1964 to 1985
 successful technology companies.

Mr. Subramanian brings more than 15 years of experience building and leading successful businesses and has deep domain knowledge in the Internet, product development, technology sales and consulting. His background in both the pre- and post-engagement processes of consulting projects and thorough technical and sales knowledge have allowed him to make valuable contributions to all aspects of ContextWeb's business.
When:  Keynote presentation, September 20, 2005, 12 noon - 12:30 p.m.;
       Panel discussion, September 20, 1:30 - 2:15 p.m.

Where: Go! 2005, Lansdowne Resort, Leesburg, VA

Who:   Anand Subramanian, CEO, ContextWeb, Inc.


About ContextWeb

Based in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, ContextWeb provides high-precision, real-time contextual advertising solutions guaranteed to maximize the results and impact of online advertising. ContextWeb's patent-pending ContextAd is the industry's only real-time and fully automated solution that can serve contextually relevant advertisements to the most motivated potential customer in as little as 20 milliseconds. ContextAd uses both categories and keywords for analysis and matching, delivering unprecedented accuracy, dramatically extending audience reach and significantly increasing sales conversion rates. Additional information on ContextWeb can be found at www.contextweb.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 16, 2005
Words:401
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