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Consumers in China's Cities are Stimulating Demand for Premium Disposable Paper Products.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c62787) has announced the addition of Euromonitor International's new report: Tissues in China to their offering.

Our Tissues in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage: boxed facial tissues, pocket handkerchiefs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares.

Why buy this report

-Get insight into trends in market performance

-Pinpoint growth sectors and identify factors driving change

-Identify market and brand leaders and understand the competitive environment

With a network of over 600 analysts worldwide, we have the unique capability to develop reliable information resources (1) The data and information assets of an organization, department or unit. See data administration.

(2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT.
 to help drive informed strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. .

Healthy Growth Underpinned by Rising Consumer Affluence

With the continued opening up of the country's economy and accession to the WTO See World Trade Organization. , China maintained strong growth momentum in terms of economic development over the review period. The living standard of the average Chinese consumer has improved dramatically in recent years. Rising purchasing power Purchasing Power

1. The value of a currency expressed in terms of the amount of goods or services that one unit of money can buy. Purchasing power is important because, all else being equal, inflation decreases the amount of goods or services you'd be able to purchase.

2.
 and improved hygiene awareness for consumers resulted in healthy growth in overall sales of disposable paper products in 2005.

Large Cities Lead Sales of High-end Disposable Paper Products

As the most populous country in the world, China exhibits great disparity in consumption levels between its different regions. Meanwhile, living standards living standards nplnivel msg de vida

living standards living nplniveau m de vie

living standards living npl
 and consumption patterns in urban and rural areas also vary greatly. Large cities, benefiting from direct foreign investment and generous support from the central government, are currently enjoying robust economic growth. Underpinned by rising disposable income disposable income

Portion of an individual's income over which the recipient has complete discretion. To assess disposable income, it is necessary to determine total income, including not only wages and salaries, interest and dividend payments, and business profits, but also
 and the widespread pursuit of higher-quality lifestyle, consumers in large cities are stimulating demand for premium disposable paper products. Growing consumer sophistication so·phis·ti·cate  
v. so·phis·ti·cat·ed, so·phis·ti·cat·ing, so·phis·ti·cates

v.tr.
1. To cause to become less natural, especially to make less naive and more worldly.

2.
 in large cities has also led to more active product launches and shorter product lifecycles.

Companies Mentioned:

Yuen Foon Yu Paper Enterprise (Kunshan) Co Ltd

Zhongshan Disposable Soft Pte Ltd PTE LTD Private Limited  

Shanghai Uni-Charm Co Ltd

Golden Hongye Paper (Suzhou Industrial Park The China-Singapore Suzhou Industrial Park (中国——新加坡苏州工业园区, SIP) is an industrial park built in Suzhou, China with significant Singaporean input. ) Co Ltd

Procter & Gamble (Guangzhou) Ltd

Kimberly-Clark (China) Investment Co Ltd

Guangdong Zhongshun Paper Industry Group Co Ltd

Johnson & Johnson China Ltd

For more information visit http://www.researchandmarkets.com/reports/c62787.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 17, 2007
Words:404
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