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Consumers Willing to Pay More for Better Internet Service, According to Solomon-Wolff Study.


Business Editors/High-Tech Writers

MOUNTAIN LAKES, N.J.--(BUSINESS WIRE)--Nov. 21, 2002

New research data on consumers' spending and satisfaction levels with Internet Service Providers Internet service provider (ISP)

Company that provides Internet connections and services to individuals and organizations. For a monthly fee, ISPs provide computer users with a connection to their site (see data transmission), as well as a log-in name and password.
 (ISPs) indicates that consumers perceive differences in the quality of service from different ISPs.

Users of Internet service from Road Runner road runner: see cuckoo.

Road Runner

thrives on outwitting Wile E. Coyote. [Comics: “Beep Beep the Road Runner” in Horn, 105]

See : Cunning


Road Runner
 and Cox Cable report the highest satisfaction levels and the highest spending levels of all top-tier ISPs, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 respondents of the July 2002 telecommunications study by Solomon-Wolff Associates.

"In many communications services, we see a lower level of satisfaction among those who pay more for a service," reports S. Joey Wolff, partner, Solomon-Wolff Associates. "The high satisfaction levels here are an indicator that the customers of Road Runner and Cox Cable feel that they are getting a better value even though they are spending more. Internet users Internet user ninternauta m/f

Internet user Internet ninternaute m/f 
 can get very inexpensive service if they want, but those using dial-up and discount services are less satisfied."

In the past two years, customer satisfaction levels for ISPs have steadily increased, according to Solomon-Wolff Associates. In July 2002, almost one third of respondents reported that they are completely satisfied with their ISP (1) See in-system programmable.

(2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines.
 service. In addition, customers said that their spending on ISPs had increased from an average of $19.44 in July 2000 to $26.73 in July 2002.

"The increases in satisfaction and spending seem directly correlated to the increased use of broadband services," said Wolff. "Respondents using cable modem cable modem

Modem used to convert analog data signals to digital form and vise versa, for transmission or receipt over cable television lines, especially for connecting to the Internet.
 and DSL DSL
 in full Digital Subscriber Line

Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary
 services pay more and have higher satisfaction levels than those using dial-up services An information service on demand. The term was popular when analog modems were the only way to connect to a remote system. See dial-up. ."

This data is developed from the bi-annual communications survey conducted through the Solomon-Wolff consumer survey Web site, consumerviews.com in July 2002. A random sample of 6,800 participants from Solomon-Wolff's online database of more than 250,000 Internet users completed a detailed questionnaire. The sample of Internet users was asked questions related to usage, spending and satisfaction related to ISPs, wireless phone service, wireless Internet service, local and long distance telephone service, cable/satellite TV, and computer and Internet usage.

For information on the study, contact Joey Wolff at (973) 263-1409 or via e-mail at sjwolff@consumerviews.com. Located in Mountain Lakes, N.J., Solomon-Wolff Associates is a 20-year-old market research firm specializing in high tech and communications issues.
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Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 21, 2002
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