Consumers Want Premium Services with Their Electronics Purchases, New CEA Study Finds.Services Complete the 'Total Entertainment Experience' ARLINGTON, Va. -- Consumers have a strong interest in purchasing premium services along with consumer electronics (CE) products, finds a new study by the Consumer Electronics Association (CEA CEA carcinoembryonic antigen. CEA abbr. carcinoembryonic antigen CEA (Carcinoembryonic antigen) ([R])). Five of the top 10 most popular CE-related purchases were services, with consumers ranking home network setup service as the most important service they buy. "Consumers clearly understand that getting the most out of their electronics purchase goes beyond delivery and installation; they need premium services to complete the total entertainment experience," said CEA Director of Research Joe Bates Bates , Katherine Lee 1859-1929. American educator and writer best known for her poem "America the Beautiful," written in 1893 and revised in 1904 and 1911. . "This presents retailers with a real opportunity to package services at the initial point-of-sale to differentiate themselves and generate more business." The study gauged consumer interest in purchasing the following products and services: acoustic treatment, device controls, entertainment furniture, extended warranties The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. , home device performance calibration calibration /cal·i·bra·tion/ (kal?i-bra´shun) determination of the accuracy of an instrument, usually by measurement of its variation from a standard, to ascertain necessary correction factors. , home network setup, home theater An audio/video entertainment center that has a large-screen TV and hi-fi system with three speakers in the front (left, right and center) and left and right speakers in the rear. Starting in the early 1990s, video inputs were added to stereo receivers and preamplifiers. , installation assistance, media servers, multi-room A/V (1) (Audio/Video) Refers to equipment and applications that deal with sound and sight. The A/V world includes microphones, tape recorders, audio mixers, still and video cameras, film projectors, slide projectors, VCRs, CD and DVD players/recorders, amplifiers and systems, performance plans and upgrades, product demonstrations, speakers, system design and consultation, video displays and video games See video game console. . "Beyond Delivery and Installation: Premium Services Consumers Want (March 2007)" was conducted in November/December 2006. It was designed and formulated by CEA Market Research, the most comprehensive source of sales data, forecasts, consumer research and historical trends for the consumer electronics industry. Please source any information cited to the Consumer Electronics Association (CEA[R]). The complete study is available free to CEA member companies. Non-members may purchase the study for $599 at http://www.ebrain.org. About CEA: The Consumer Electronics Association (CEA) is the preeminent pre·em·i·nent or pre-em·i·nent adj. Superior to or notable above all others; outstanding. See Synonyms at dominant, noted. [Middle English, from Latin prae trade association promoting growth in the consumer technology industry through technology policy, events, research, promotion and the fostering of business and strategic relationships. CEA represents more than 2,100 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline Land based. Refers to standard telephone and data communications systems that use in-ground and telephone pole cables in contrast to wireless cellular and satellite services. communications, information technology, digital imaging, home networking, multimedia and accessory accessory, in criminal law, a person who, though not present at the commission of a crime, becomes a participator in the crime either before or after the fact of commission. products, as well as related services that are sold through consumer channels. Combined, CEA's members account for more than $140 billion in annual sales. CEA's resources are available online at www.CE.org, the definitive source for information about the consumer electronics industry. CEA also sponsors and manages the International CES - Defining Tomorrow's Technology. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy. UPCOMING EVENTS -- EHX Spring 2007 March 6-10, 2007, Orlando, FL -- CEA Washington Forum March 26-28, 2007, Washington, DC -- Digital Patriots Dinner March 27, 2007, Washington, DC -- CONNECTIONS(TM): The Digital Home Conference and Showcase May 1-3, 2007, Santa Clara, CA -- Hometech Middle East 2007 May 13-15, 2007, Dubai, UAE -- SINOCES 2007 July 6-9, 2007, Qingdao, China -- CEA Industry Forum October 15 - 17, 2007, San Diego, CA -- EHX Fall 2007 November 6-9, 2007, Long Beach, CA -- 2008 International CES January 7 - 10, 2008, Las Vegas, NV |
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